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B2B Account Director (ABM Focus)

3 weeks, 5 days ago
United States
Full-time
Senior
Account Manager
Sales and Business Development
CRM Digital Marketing Email Marketing HubSpot Salesforce Social Media Marketing
Apply Now
Wpromote

Wpromote

Wpromote is The Challenger Agency, specializing in digital marketing and customer acquisition that exceeds expectations.

Media
251-1K
Founded 2001
View All Jobs 38

Description

  • Serve as the primary point of contact for client requests and manage overall client relationships.
  • Develop deep knowledge of clients’ businesses, markets, buying committees, competitive landscapes, and ideal customer profiles.
  • Identify opportunities to expand client relationships and generate new business.
  • Develop strategic recommendations and integrated marketing plans across social, programmatic, YouTube, search, email, and other channels.
  • Own statements of work, deliverables, renewals, change orders, scope, and project risks.
  • Lead weekly status calls, quarterly business reviews, and other client meetings.
  • Analyze data from analytics, CRM, marketing automation, and intent platforms to assess performance and identify growth opportunities.
  • Collaborate with Strategy, Creative, Media, and Martech teams to execute full-funnel campaigns tied to qualified pipeline and revenue.
  • Manage account profitability, agency hours, quality control, and delivery risks.
  • Develop and motivate account team members, with potential direct management of 1–2 employees.

Requirements

  • 5–7 years of experience managing client relationships in an agency environment across SaaS, professional services, or complex solution categories.
  • 3+ years of B2B client management experience.
  • Experience executing digital marketing strategies across paid and organic search, social media, and email.
  • Experience managing full-funnel campaigns through long buying cycles and multiple decision-makers.
  • Understanding of B2B sales cycles, funnel stages from MQA to closed/won, and revenue-aligned marketing KPIs.
  • Experience with CRM and intent platforms such as Salesforce, HubSpot, 6sense, or Demandbase.
  • Ability to translate paid media and attribution results into clear insights for VP and C-suite stakeholders.
  • Analytical and strategic marketing capabilities, including competitive assessment, industry analysis, and SWOT analysis.
  • Experience managing multiple enterprise clients with combined media budgets exceeding $80 million.
  • Bachelor’s degree in Marketing, Communications, or a related field; familiarity with multi-touch attribution and media mix modeling preferred.

Benefits

  • $100,000–$130,000 anticipated annual salary range.
  • Remote-first work with flexible schedules; remote work available in most U.S. states.
  • Unlimited PTO and an extended winter holiday break.
  • 100% paid parental leave.
  • 401(k) matching.
  • Medical, dental, vision, life, pet, short-term disability, and voluntary insurance options.
  • Annual ClassPass credits.
  • Office hubs in Los Angeles, Chicago, and New York with learning, development, and collaboration opportunities.

Interested in this position?

Apply directly on the company website

Apply Now

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