Sangoma Technologies

Sangoma Technologies

Sangoma Technologies specializes in providing comprehensive business communication solutions, including scalable Voice Over IP telephony systems, Unified Communications as a Service (UCaaS), and various hardware and software components that enhance IP ...

Diversified Telecommunication Services
251-1K
Founded 1984
$28M raised

Description

  • Build and execute integrated growth marketing campaigns across paid media, email, lifecycle marketing, content, SEO, website optimization, and marketing automation.
  • Lead channel partner acquisition and growth strategies in collaboration with Sales and Channel leadership.
  • Oversee marketing operations, including marketing technology platforms, lead routing, campaign execution, attribution, and performance measurement.
  • Define, monitor, and report on full-funnel KPIs to improve marketing effectiveness and revenue performance.
  • Lead public relations, media outreach, analyst relations, thought leadership, and corporate communications initiatives.
  • Plan, execute, and measure corporate events, partner conferences, trade shows, webinars, customer events, and sponsored industry programs.
  • Manage event budgets, vendors, logistics, and cross-functional event coordination.
  • Build strong cross-functional partnerships with Sales, Customer Success, Product Management, Engineering, Design, Revenue Operations, and Executive Leadership.
  • Mentor, coach, and develop a high-performing marketing team.
  • Manage external agencies and vendors while fostering a culture of innovation, accountability, agility, and continuous improvement.

Requirements

  • 6–11+ years of progressive B2B marketing experience.
  • At least 3–5 years of experience leading and developing high-performing marketing teams.
  • Proven success building demand generation programs that drive measurable pipeline growth, customer acquisition, and revenue performance.
  • Experience in SaaS, cloud communications, telecommunications, UCaaS, CCaaS, CPaaS, MSP, or related technology industries.
  • Strong understanding of channel and partner marketing models, including work with VARs, MSPs, distributors, master agents, technology partners, and reseller ecosystems.
  • Demonstrated success developing partner marketing programs, co-branded campaigns, joint go-to-market initiatives, lead-sharing programs, and partner enablement strategies.
  • Deep expertise in demand generation, digital marketing, website optimization, marketing operations, lead management, and marketing analytics.
  • Experience managing marketing budgets across multiple channels with a focus on ROI, attribution, and performance measurement.
  • Hands-on experience with HubSpot, Salesforce, WordPress, Figma, Jira, and other marketing automation, CRM, and project management tools.
  • Strong analytical, communication, and presentation skills, with experience engaging executive leadership, customers, partners, analysts, media, and industry audiences.
  • Ability to collaborate cross-functionally with Sales, Product Management, Customer Success, Engineering, Revenue Operations, and Executive Leadership.
  • Experience thriving in fast-paced, agile environments while maintaining brand integrity and a customer- and partner-first mindset.
  • Preferred experience marketing Unified Communications, Contact Center, Voice, Telecommunications, Cloud Communications, or AI-powered business applications.
  • Preferred experience supporting both direct sales and channel-led go-to-market motions.
  • Preferred familiarity with partner programs, MDF management, partner recruitment initiatives, and channel enablement strategies.
  • Preferred experience leading public relations, analyst relations, thought leadership, and corporate communications programs.
  • Preferred experience managing corporate events, trade shows, partner conferences, and customer-facing marketing programs.

Benefits

  • Extensive health, vision, and dental coverage.
  • Long- and short-term disability coverage.
  • 401(k) plan with 100% match on contributions up to 4%.
  • Employee Stock Purchase Plan available after one year of service.
  • Flexible Time Off and company holidays.
  • Entrepreneurial work environment with high-growth career opportunities.

Interested in this position?

Apply directly on the company website

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