Marketing Automation Specialist

25 minutes ago
Full-time
Mid Level
Marketing and Growth
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Turn raw content into multiple marketing assets using AI tools and repurpose it across LinkedIn, Instagram, email, and short-form platforms.
  • Batch-create and schedule multi-platform content that supports lead generation and funnel performance.
  • Build and manage lead capture systems, CRM pipelines, and automation workflows in GoHighLevel.
  • Create and optimize email follow-up sequences, SMS nurturing, and AI-driven chat flows.
  • Build high-converting landing pages, lead funnels, and booking flows connected to scheduling and CRM systems.
  • Design and manage Instagram DM automation in ManyChat, including keyword triggers, automated responses, and lead capture flows.
  • Create and repurpose short-form video content for Reels, Shorts, and clipped content, with basic editing as needed.
  • Identify repetitive manual workflows and automate them to improve output and reduce operational effort.
  • Run ongoing funnel, automation, and content system optimizations to improve conversion and efficiency.
  • Support basic paid lead generation campaigns on Facebook and Instagram once organic systems are optimized.

Requirements

  • Hands-on experience with GoHighLevel for funnel building, CRM workflows, and automation systems.
  • Strong ManyChat experience, especially with Instagram automation, DM workflows, and lead capture systems.
  • Daily use of AI tools such as ChatGPT and HeyGen.
  • Experience building and managing lead generation funnels, nurture systems, and booking workflows.
  • Ability to batch and schedule content efficiently across multiple platforms.
  • Experience creating or repurposing short-form video content.
  • Familiarity with automation tools such as Zapier, Make, or n8n.
  • Experience supporting founders, coaches, or online businesses is preferred.
  • Familiarity with paid social campaigns, lead generation marketing, and conversion optimization is preferred.
  • Understanding of AI workflow optimization and prompt engineering is preferred.

Benefits

  • Full-time remote position.
  • Work during U.S. business hours (EST).
  • High ownership across content, funnels, and automation.
  • Opportunity to build scalable lead-generation infrastructure.
  • Exposure to AI workflows, CRM systems, content repurposing, and conversion optimization.
  • Growth opportunities into marketing operations, growth marketing automation strategy, and funnel/CRM management.

Interested in this position?

Apply directly on the company website

Apply Now

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