Director, Revenue Marketing

42 minutes ago
Full-time
Lead
Sales and Business Development
Onit

Onit

Onit provides automated legal operations and workflow software designed to enhance productivity and strategic decision-making across various industries by utilizing an AI-native framework for managing enterprise legal workflows, contracts, vendors, and...

IT Services
251-1K
Founded 2011
$216M raised

Description

  • Own quarterly and annual pipeline targets aligned to sales quota and report on marketing-sourced and marketing-influenced bookings contribution.
  • Forecast quarterly pipeline and provide weekly variance reporting to track performance against targets.
  • Partner with sales leadership on top accounts and mid-market account plans, and run the quarterly integrated planning cycle across accounts, plays, channels, content, and measurement.
  • Set the operating rhythm for the revenue marketing team through weekly pipeline reviews, bi-weekly play retrospectives, and monthly performance reviews.
  • Deploy and manage AI agents that support account briefing, content atomization, pipeline hygiene, and workflow auditing.
  • Serve as marketing's primary partner to SDR and AE leadership and improve marketing-to-sales feedback loops.
  • Own SFDC Engagement Cockpit operating rules with Marketing Ops and SDR managers and co-own acceleration plan execution with the CRO's office.
  • Establish dashboard visibility into speed-to-lead and campaign influence, using data to drive SAL-to-SQL accountability.
  • Manage direct reports across campaign management, paid media, content operations, and field marketing.
  • Build execution cadences and accountability frameworks, prioritize work by revenue impact and resource constraints, and mentor team members into strategic operators.

Requirements

  • 8+ years of experience in B2B marketing, including at least 4 years owning pipeline as a primary metric.
  • Direct experience leading an ABM-first marketing function at a B2B enterprise software company in the $50M to $300M ARR range.
  • Proven experience managing a team of 5+ marketing professionals across campaign, paid media, content, and field specialties.
  • Demonstrated improvement in SAL-to-SQL or equivalent funnel conversion at scale.
  • Deep fluency with SFDC, HubSpot or another MAP, HG Insights or 6sense or Demandbase, ZoomInfo, and Metadata.io or equivalent ABM orchestration tools.
  • Demonstrated AI and agent fluency, including building or operating AI workflows that delivered measurable productivity or quality gains.
  • Experience working closely with sales and SDR leadership on shared pipeline accountability.
  • Legal tech, ELM, CLM, or adjacent enterprise B2B segment experience preferred.
  • Experience replacing an MQL-oriented model with an account-engagement-oriented model preferred.
  • Prior experience with Reddit Ads, programmatic content syndication, or other emerging channels preferred.
  • Experience operating in a CRO-led GTM organization preferred.

Benefits

  • $150,000 to $175,000 annual base salary.
  • 10% bonus opportunity.
  • Annual discretionary bonus eligibility.
  • Three medical plan options plus dental and vision coverage.
  • Employer HSA contribution for employees enrolled in the HDHP plan.
  • 401(k) with 100% match on the first 3% and 50% on the next 2% of employee contributions.
  • Flexible paid time off, 7 sick days, and 9 paid company holidays annually.
  • Exceptional paid leave for birth parents, non-birth parents, and caregivers, plus surrogacy and adoption reimbursement.
  • 100% employer-paid life and disability insurance.
  • Voluntary benefits including hospital indemnity, critical illness, accident, and pet insurance.
  • Healthcare FSA, HSA, and dependent care FSA.
  • One paid volunteer day each year.

Interested in this position?

Apply directly on the company website

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