RemoteLeaf Logo
Log in Sign up

Demand Gen Manager

2 hours, 39 minutes ago
United States
Full-time
Senior
Lead Generation Specialist
Sales and Business Development
Email Marketing Google Ads HubSpot LinkedIn Ads Salesforce
Apply Now
Afresh

Afresh

Afresh is a leading fresh technology company empowering grocers with AI solutions to reduce food waste and increase profits in the fresh supply chain.

Internet Software & Services
51-250
Founded 2017
$148M raised
View All Jobs 3

Description

  • Set and execute the demand generation strategy across paid media, email, lifecycle, ABM/ABX, content distribution, and integrated campaigns.
  • Make investment and budget allocation decisions across channels to maximize pipeline impact.
  • Build account-driven GTM programs for a defined named-account buyer set using AI-driven personalization, enrichment, and signal-based activation.
  • Design and flex campaigns across top, middle, and bottom of funnel as business needs change.
  • Set the strategy for trade shows, field activations, and executive dinners with measurable pipeline outcomes.
  • Manage an event coordinator and own on-site execution for events.
  • Own the webinar program end-to-end, including content development, speaker coordination, promotion, and redistribution.
  • Partner with PMM, content, sales, and media partners to design content distribution plans.
  • Evolve the marketing stack with RevOps and lead signal-based automation, lead scoring, and intent-driven activation.
  • Define KPIs, build full-funnel reporting, and report on demand performance with clear insights and recommendations.

Requirements

  • 6+ years of demand generation experience at an enterprise B2B SaaS company, ideally in a named-account market.
  • Direct experience setting demand strategy and making channel mix, allocation, and prioritization decisions.
  • A clear point of view on the modern AI-native marketing stack, with hands-on use of tools and workflows.
  • Hands-on experience building and running campaigns in HubSpot, LinkedIn, and Google, including copy, tracking, and reporting.
  • Demonstrated experience leading Tier 1 events end-to-end, including booth strategy, executive dinners, and on-site sales coordination.
  • Experience running webinar programs end-to-end, including content development and distribution.
  • Breadth across demand channels, including paid acquisition, email and lifecycle, ABM/ABX, webinars, content distribution, web optimization, and marketing analytics.
  • Strong writing skills for campaign copy, email, landing pages, and webinar promotion.
  • 5% travel for Tier 1 events.
  • Experience in a defined, named-account enterprise market is preferred.

Benefits

  • Salary of $158,400–$237,600 OTE, including a base salary plus a 10% target variable bonus.
  • Comprehensive medical, dental, and vision coverage for employees and their families, with most premiums covered by Afresh.
  • Meaningful equity for U.S. employees and a 401(k) program with a generous company match.
  • Flexible remote or local office work, plus a home office stipend and Coworking Wallets.
  • Annual professional development budget to support continuous learning and career growth.
  • Monthly stipends for wellness/lifestyle (“Betterment”) and telecommunications.
  • Flexible paid time off.
  • Dedicated mental health support and counseling services.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Pavago

Inbound Marketing Manager

Pavago IT Services

Pavago is hiring a remote Inbound Marketing Manager to build a content-driven B2B lead generation engine focused on LinkedIn and organic inbound pipeline growth during U.S. business hours.

Pakistan Full-time Junior Content Marketing Manager Lead Generation Specialist
Copywriting
2 hours, 9 minutes ago
Recruitment & Search Agency - Headhunter in the Philippines

Lead Generation & Phone Specialist - REMOTE - #35158

Recruitment & Search Agency - Headhunter in the Philippines 11-50 Professional Services

An Australian-based digital marketing agency is seeking a Lead Generation Specialist to drive outbound prospecting, qualify opportunities, and support sales growth.

Philippines United States Australia United Kingdom Full-time Junior Business Development Lead Generation Specialist
CRM
2 hours, 9 minutes ago
Lever

Director, Revenue Marketing

Lever 251-1K Professional Services

Immuta is hiring a Director of Revenue Marketing to lead pipeline generation across marketing channels and help shape its modern data and AI-focused revenue engine.

United States Full-time Executive Head of Marketing Lead Generation Specialist
$160k-$185k
AWS Azure Databricks Digital Marketing GCP Snowflake
2 hours, 39 minutes ago
Pavago

Outbound Lead Generation Specialist

Pavago IT Services

Pavago is hiring a remote Cold Email Outreach Specialist to build and optimize outbound email campaigns that generate qualified pipeline for sales teams.

Oman Qatar United Arab Emirates Middle East Bahrain Full-time Junior Lead Generation Specialist
CRM DNS HubSpot Salesforce Zoho CRM
1 day, 2 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers