RemoteLeaf Logo
Log in Sign up

Field Marketing Manager, North America

1 month, 1 week ago
United States, Canada
Full-time
Senior
Partnerships Manager
Sales and Business Development
Content Marketing CRM Cybersecurity Network Security Salesforce
Apply Now
WatchGuard Technologies

WatchGuard Technologies

WatchGuard Technologies provides comprehensive cybersecurity solutions that integrate advanced hardware and security features, making enterprise-grade protection accessible to organizations of all sizes through user-friendly management tools.

Internet Software & Services
1K-5K
Founded 1996
View All Jobs 4

Description

  • Own annual and quarterly marketing plans for assigned strategic partners across North America.
  • Align joint marketing priorities with partner revenue goals, customer segments, and go-to-market strategies.
  • Develop and execute integrated campaigns across digital, content, webinars, enablement, account-based tactics, advocacy, and events.
  • Translate global campaigns and messaging into partner-specific co-marketing initiatives.
  • Coordinate campaign delivery across paid, owned, earned, and partner-led channels.
  • Manage partner relationships and serve as the primary marketing contact for assigned partners.
  • Collaborate with Channel Sales and cross-functional teams to identify opportunities and align priorities.
  • Manage marketing development funds, budgets, forecasts, spending, and investment performance.
  • Define and track engagement, demand, marketing-influenced pipeline, and revenue metrics.
  • Maintain reporting in CRM, marketing automation, and partner marketing systems and share optimization recommendations.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
  • 5+ years of experience in field, channel, partner, or demand generation marketing, preferably in technology, cybersecurity, IT, or SaaS.
  • Experience developing and executing joint marketing plans with strategic partners and delivering measurable results.
  • Strong understanding of integrated B2B marketing, including digital campaigns, content, webinars, account-based marketing, and partner-led demand generation.
  • Experience managing MDF or marketing budgets, campaign timelines, agencies, and multiple concurrent priorities.
  • Working knowledge of CRM, marketing automation, and analytics platforms; Salesforce, Marketo, and ABX experience preferred.
  • Excellent written, verbal, presentation, and relationship-management skills.
  • Analytical, organized, proactive, and able to turn performance data into recommendations.
  • Ability to work independently and influence stakeholders in a fast-paced, matrixed environment.
  • Understanding of the MSP or channel ecosystem preferred.

Benefits

  • Remote and office-based work options worldwide.
  • Equal employment opportunity and commitment to a diverse workforce.
  • Reasonable accommodations available for qualified individuals with disabilities.
  • Opportunity to work for a global cybersecurity company serving more than 18,000 resellers and service providers.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

HighLevel

Manager, Affiliate Programs

HighLevel 251-1K Internet Software & Services

HighLevel is seeking a Manager, Affiliate Programs to lead a multidisciplinary team and scale activation, engagement, events, content, and compliance programs for its global affiliate base.

United States Full-time Lead Partnerships Manager
Affiliate Marketing Content Marketing Tableau
4 hours, 36 minutes ago
CareDx

Sr. Director, Pharma Partnerships

CareDx 251-1K Pharmaceuticals

CareDx is seeking a Senior Director of Pharma Partnerships to lead biopharma partnership strategy, business development, and organizational growth across its transplant and oncology diagnostics businesses.

United States Full-time Executive Partnerships Manager
$226k-$282k
5 hours, 21 minutes ago
Sidecar Health

Marketing & Events Coordinator, Broker & Partnerships

Sidecar Health 51-250 Insurance

Sidecar Health is seeking an event and marketing coordinator to lead broker-facing conferences, sponsorships, and related marketing operations that generate pipeline for its broker channel.

United States Full-time Mid Level Marketing Specialist Partnerships Manager
Content Marketing CRM Email Marketing HubSpot JIRA Social Media Marketing
5 hours, 21 minutes ago
AccelerationPartners

Partner Growth Manager (LATAM)

AccelerationPartners 51-250 Media

Acceleration Partners is hiring a remote Partner Growth Manager in Mexico City to grow LATAM affiliate partnerships, manage strategic publishers, and drive measurable client revenue.

Mexico Full-time Mid Level Partnerships Manager
$7k-$8k
Affiliate Marketing Digital Marketing Influencer Marketing
5 hours, 36 minutes ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers