Director of Sales

1 month, 3 weeks ago
Full-time
Executive
Sales and Business Development
TEGNA

TEGNA

TEGNA is a leading media company in the U.S. with a strong focus on serving communities through empowering stories, impactful investigations, and innovative marketing services. With 64 television stations in 51 markets, TEGNA reaches a significant port...

Media
5K-10K
Founded 2015

Description

  • Build and execute a strategic sales plan to achieve or exceed revenue goals across linear, digital, streaming, and emerging platforms.
  • Recruit, coach, develop, and retain a high-performing sales leadership team and sales staff.
  • Foster a culture of accountability, collaboration, innovation, and continuous development.
  • Lead pricing, inventory management, forecasting, and revenue pacing to maximize performance.
  • Partner with station leadership, marketing, news, and corporate teams to deliver integrated client solutions.
  • Collaborate on ratings analysis, projections, and audience strategies to optimize inventory value.
  • Develop relationships with local business leaders, agencies, and community partners to drive new business and long-term client partnerships.
  • Leverage TEGNA’s marketing resources to create customized advertising solutions and grow market share.
  • Work with TEGNA Sales on national, political, and strategic account opportunities.
  • Lead teams through organizational change, new technologies, and evolving market conditions with clear communication.
  • Maintain accurate forecasting, reporting, and communication with station and corporate leadership.
  • Represent the station at industry, community, and client events.
  • Travel regularly and attend sales-related functions outside standard business hours as needed.

Requirements

  • 10 years of media or advertising sales experience, including at least 5 years in a broadcast or multimedia sales leadership role.
  • Proven track record of achieving or exceeding revenue goals and leading high-performing sales teams.
  • Strong understanding of multiplatform advertising solutions, including broadcast, digital, OTT, CTV, and streaming products.
  • Knowledge of political advertising sales cycles and revenue strategy.
  • Demonstrated ability to lead strategically, solve problems, and drive results in a fast-changing environment.
  • Proven ability to lead successfully through change, ambiguity, and evolving business conditions.
  • Experience building inclusive, collaborative, and performance-driven team cultures.
  • Strong leadership presence with the ability to influence, motivate, and align teams around a shared vision.
  • Excellent communication, presentation, and relationship-building skills.
  • Ability to manage multiple priorities, adapt quickly, and lead effectively under pressure.
  • Experience with CRM and sales systems including Salesforce and WideOrbit preferred.
  • Working knowledge of Comscore, Matrix, ShareBuilder, and related sales and analytics platforms preferred.

Benefits

  • Two medical plan options for full- and part-time employees through Blue Cross Blue Shield of Texas.
  • Dental and vision coverage.
  • Fertility, surrogacy, and adoption assistance.
  • Disability and life insurance.
  • 401(k) plan with company match of 100% on contributions up to the first 4% of pay, vested from day one.
  • Nine free virtual doctor visits annually through Teladoc and 12 free therapy sessions annually through Spring Health for employees and eligible family members.
  • Generous paid time off and nine paid holidays per year.

Interested in this position?

Apply directly on the company website

Apply Now

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