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Marketing Manager

2 months, 1 week ago
United States
Full-time
Mid Level
Marketing Manager
Marketing and Growth
Agile Content Marketing Copywriting CRM Email Marketing HubSpot Salesforce
Apply Now
TechnologyAdvice

TechnologyAdvice

TechnologyAdvice provides expert reviews, insights, and guidance on B2B software, helping buyers make informed technology decisions while connecting vendors with their target audience to enhance their customer base.

Media
251-1K
Founded 2013
View All Jobs 8

Description

  • Execute email marketing campaigns, nurture programs, and audience engagement initiatives.
  • Write email copy, campaign copy, landing page copy, social content, and other marketing materials.
  • Draft and update content assets, including guides, thought leadership pieces, promotional materials, and sales-supporting collateral.
  • Support event sponsorships, lead acquisition programs, follow-up workflows, and related campaign execution.
  • Make website and landing page updates to support marketing campaigns and content promotion.
  • Partner with the Senior Marketing Manager on campaign planning, execution, reporting, and optimization.
  • Work with design and internal stakeholders to produce campaign assets that are on brand and aligned to campaign goals.
  • Track campaign results and recommend improvements across email, content, events, paid media, and lead generation programs.
  • Collaborate with the SDR and sales team to support lead engagement and campaign follow-up.
  • Use tools such as Salesforce, ActiveCampaign, and ChatGPT to support campaign execution, reporting, and content development.

Requirements

  • 3-7 years of experience in B2B marketing with direct responsibility for email marketing, content marketing, lead generation, campaign execution, event marketing, or related demand generation activities.
  • Experience executing multi-channel marketing campaigns across content, email, web, events, and lead generation programs.
  • Hands-on experience with CRM and marketing automation platforms such as Salesforce, ActiveCampaign, HubSpot, Marketo, Pardot, or similar tools.
  • Experience creating marketing content, including email campaigns, landing pages, campaign assets, lead generation offers, thought leadership content, or promotional materials.
  • Proven ability to manage multiple concurrent projects, prioritize effectively, and deliver accurately in a fast-paced environment.
  • Experience analyzing campaign results and recommending optimizations based on engagement, lead generation, conversion, or pipeline performance metrics.
  • Experience working in a B2B technology, SaaS, media, publishing, or demand generation environment is strongly preferred.
  • Brings curiosity, accountability, and a strong desire to expand marketing expertise and take on increasing ownership.
  • Must be currently authorized to work in the United States and maintain work authorization throughout employment.
  • Employer work visa sponsorship and support are not provided for this role.

Benefits

  • Annual pay range of $75,000 to $90,000 USD.
  • Career growth opportunities through mentorship programs, leadership academies, and chances to shape company culture and DEI initiatives.
  • Flex Fridays, allowing a full or half day off on Fridays.
  • Remote-first culture with the ability to work from home.
  • Flexible PTO.
  • Medical, dental, and vision coverage for employees and their families.
  • Life, AD&D, short-term disability, and long-term disability insurance.
  • 401(k) with company match.
  • Paid parental leave.
  • Wellness perks including Headspace access and monthly fitness reimbursements.
  • Pet insurance.
  • Speaker series bonus for presenting in the monthly speaker series.
  • Book reimbursement for up to 12 books per year.
  • Annual bucket list contribution after 3 years.
  • Catered lunches for in-office team members.

Interested in this position?

Apply directly on the company website

Apply Now

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