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Senior Demand Generation Marketing Manager

1 month, 1 week ago
United States
Full-time
Senior
Lead Generation Specialist
Sales and Business Development
Content Marketing CRM Digital Marketing Email Marketing HubSpot Salesforce
Apply Now
TeamSnap

TeamSnap

TeamSnap provides a comprehensive sports team management app that simplifies communication and organization for coaches, parents, and administrators involved in youth, recreational, and competitive sports.

Media
51-250
Founded 2009
$59M raised
View All Jobs 5

Description

  • Create and execute integrated demand generation campaigns to grow TeamSnap’s B2B customer base and pipeline.
  • Optimize and scale digital channels including email, paid media, newsletters, and sponsorships.
  • Lead event marketing in partnership with sales, including 4+ in-person events per year and a webinar program.
  • Own website performance reporting and drive landing page optimization to improve conversion rates.
  • Build content marketing initiatives that engage the audience and reinforce thought leadership.
  • Map and optimize the buyer journey by developing email nurtures that convert subscribers into qualified leads.
  • Collaborate closely with sales and sales enablement to align campaigns and lead flow.
  • Manage marketing operations, including segmentation, lead scoring, automation, and campaign asset execution.
  • Track, analyze, and report on pipeline performance and marketing ROI across all programs.

Requirements

  • 7+ years of experience leading B2B demand generation marketing.
  • Proven ability to build and scale multi-channel marketing programs across paid media, email, content, and events.
  • Strong hands-on experience with marketing automation tools such as HubSpot or Marketo and CRM systems.
  • Experience using Salesforce to manage pipeline reporting and campaign performance tracking.
  • Highly data-driven, with a bias for action and experimentation.
  • Builder mindset and comfort navigating ambiguity and turning strategy into execution.
  • Clear communicator and strong cross-functional collaborator who can rally a team around a campaign and goal.
  • Experience in the advertising, media, or sponsorship industry is a plus.
  • Must be a permanent US resident and comfortable working fully remotely across time zones.
  • Must not reside in one of the excluded states listed in the posting.

Benefits

  • Minimum starting compensation of $117,000, inclusive of base and bonus.
  • Unlimited PTO.
  • Paid parental leave for all parents.
  • 100% premium coverage of medical, dental, and vision for you and your family.
  • 401(k) for retirement savings.
  • $1,500 annual learning and development stipend.
  • Generous home office allowance.
  • Monthly health and wellness stipend reimbursement.
  • Travel for all-company meetings and team events.

Interested in this position?

Apply directly on the company website

Apply Now

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