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Director, Growth & Retention - Shopper

1 week, 3 days ago
United States
Full-time
Executive
Growth Marketing Manager
Marketing and Growth
Content Marketing Email Marketing
Apply Now
ShopMy

ShopMy

ShopMy is a leading platform that empowers brands and content creators through software development, affiliate marketing, influencer marketing, and creator economy services. They specialize in product promotion on social media, making them the go-to ch...

Internet Software & Services
11-50
Founded 2020
$9M raised
View All Jobs 3

Description

  • Own Shopper’s full-funnel growth strategy from awareness and app installs through activation, purchase, and repeat usage.
  • Build scalable acquisition across paid, organic, referral, and partnership channels while managing channel mix and payback.
  • Design lifecycle programs including onboarding, push, email, in-app messaging, and win-back campaigns.
  • Establish app measurement and attribution foundations, including MMP, event tracking, cohort analysis, and funnel analysis.
  • Partner with editorial teams to distribute organic storytelling and scale high-performing content through paid channels.
  • Collaborate with founders, product, and engineering on the Shopper roadmap using growth data and user insights.
  • Lead and develop the initial growth and lifecycle team, with responsibility for future hiring and expansion.
  • Own the shopper growth and retention budget and communicate performance narratives to company leadership.

Requirements

  • 8+ years of experience in growth, lifecycle, or consumer marketing, including several years leading growth for a consumer app.
  • Direct experience driving app downloads, engagement, measurement, attribution, and mobile lifecycle programs.
  • Demonstrated expertise across both user acquisition and retention, including converting new users into repeat purchasers.
  • Track record of building retention through product value, habit, and community rather than primarily through discounts.
  • Experience with cohort analysis, LTV/CAC, experimentation, and full budget ownership.
  • Experience managing and developing teams and mentoring junior employees.
  • Builder mindset with experience operating in small teams and developing functions from scratch.
  • Experience partnering closely with product and engineering on growth and retention initiatives.
  • Experience growing a consumer technology product or marketplace focused on acquiring and retaining users.

Benefits

  • $225,000–$275,000 USD base salary, plus bonus potential or commission and equity.
  • Equity for every employee.
  • Medical, dental, and vision coverage, including a 100% employer-paid medical option and dependent coverage.
  • 401(k) with a 3% fully vested employer contribution.
  • Flexible PTO, birthday off, 13 company holidays, and 14 weeks of paid parental leave.
  • Remote-first culture with an NYC headquarters.
  • Mental health, urgent care, and primary care support at no cost for employees and dependents.
  • Wellness and workplace stipends, Wellhub membership, employer-paid disability and life insurance, and FSA/HSA options.

Interested in this position?

Apply directly on the company website

Apply Now

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