Director of GTM Systems

1 month ago
Full-time
Lead
Sales and Business Development
PandaDoc

PandaDoc

PandaDoc offers an all-in-one document automation platform that enables sales professionals to create, approve, track, and electronically sign proposals and quotes more efficiently, significantly reducing the time spent on business document workflows.

Internet Software & Services
251-1K
Founded 2013
$51M raised

Description

  • Lead a team of GTM systems engineers and admins supporting Marketing, Sales, and CX tools and integrations.
  • Own the GTM technology strategy and roadmap, including tool evaluation, selection, and retirement.
  • Partner with GTM leadership to translate operational needs into scalable system requirements and implementation plans.
  • Drive large-scale systems initiatives such as CRM architecture, workflow automation, and AI/ML tooling.
  • Oversee integrations across the GTM stack to ensure clean data flows, system reliability, and a unified customer view.
  • Manage change management and enablement for systems rollouts to drive adoption and business impact.
  • Establish and maintain data governance standards for reporting, forecasting, and analytics.
  • Serve as the technical authority on GTM systems for senior leadership and communicate business tradeoffs clearly.

Requirements

  • 7+ years of relevant experience in GTM systems, sales/marketing technology, or revenue engineering in high-velocity SaaS.
  • Deep expertise across the GTM tech stack, including CRM, marketing automation, customer success platforms, CPQ, data enrichment, and AI tools.
  • Strong balance of technical depth and business acumen.
  • Demonstrated people leadership in building, coaching, and developing high-performing technical teams.
  • Ability to work as a systems thinker in ambiguity and prioritize across a complex stakeholder landscape.
  • Strong communication skills with a track record of aligning engineering and business teams around shared outcomes.
  • Required experience with Salesforce at the architecture level, HubSpot, LeanData, ChiliPiper, Gong Engage, and data enrichment tools.
  • Preferred experience with AI/ML frameworks and CPQ platforms.

Benefits

  • Annual OTE up to $250,000.
  • An honest, open culture that emphasizes feedback and promotes professional and personal development.
  • Opportunity to work with a global team distributed worldwide.
  • 6 self-care days per year.
  • Monthly opportunity to participate in SPIF (sales contests).
  • Incredible promotion opportunities.

Interested in this position?

Apply directly on the company website

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