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Marketing Director

3 hours, 54 minutes ago
Ethiopia, Uganda, South Africa, Kenya, Nigeria, Rwanda
Contract
Lead
Head of Marketing
Marketing and Growth
Content Marketing Copywriting CRM Digital Marketing Email Marketing SEO Social Media Marketing
Apply Now
OpenFn

OpenFn

OpenFn offers a workflow automation platform designed to help governments, NGOs, and businesses streamline their operations by connecting and automating mission-critical technologies, ultimately saving time and enhancing efficiency in various processes...

Internet Software & Services
1-10
Founded 2014
$1M raised
View All Jobs 3

Description

  • Own OpenFn’s website, messaging, content structure, conversion paths, brand guidelines, and positioning.
  • Develop and execute marketing campaigns generating qualified leads across Africa and Latin America and the Caribbean.
  • Manage top-of-funnel activities including SEO, AEO, content, email, events, and paid experiments.
  • Track inbound routing, CRM hygiene, analytics, pipeline contribution, and marketing ROI.
  • Create case studies, blog posts, talks, and campaign materials that communicate OpenFn’s social impact.
  • Build a consistent publishing engine across the blog, community, LinkedIn, and social channels.
  • Plan and represent OpenFn at webinars, ecosystem convenings, government events, and digital public goods forums.
  • Secure speaking, panel, co-marketing, media, newsletter, and partner opportunities.
  • Define the marketing strategy, budget, reporting processes, and future team structure.

Requirements

  • 8+ years of marketing experience owning brand, positioning, and demand generation for a technology product or platform.
  • Demonstrated success generating qualified leads and pipeline and reporting marketing’s revenue contribution.
  • Familiarity with digital public goods, digital public infrastructure, or open-source software communities.
  • Excellent writing skills for government, funder, technical, and non-technical audiences.
  • End-to-end website ownership experience, including CMS, SEO, AEO, analytics, and conversion optimization.
  • Experience executing campaigns across multiple regions and languages.
  • Technical understanding of software automation, AI agents, system integration, and workflow automation.
  • Ability to prioritize effectively with a small budget and work independently in a distributed team.
  • Professional fluency in English and either French or Spanish; both French and Spanish are preferred.
  • Reliable access to a quiet remote workspace with stable internet for video calls and cloud collaboration.
  • Preferred: experience in social impact, public-sector marketing, government procurement, donor funding, digital transformation, startups, or building marketing functions from scratch.

Benefits

  • Experience-commensurate, transparent compensation under OpenFn’s Equal Pay for Equal Work framework.
  • Flexible working schedule.
  • Fully remote work with team meetups across Europe and Africa.
  • Exposure to health, humanitarian, government, and digital transformation initiatives.
  • Leadership and advancement opportunities with influence over company strategy.
  • Opportunity to help shape open-source software impacting millions of lives.

Interested in this position?

Apply directly on the company website

Apply Now

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