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Senior Demand Generation and ABX

1 week, 6 days ago
United States
Full-time
Senior
Lead Generation Specialist
Sales and Business Development
Google Ads HubSpot Salesforce SEO SQL
Apply Now
OfficeSpace Software

OfficeSpace Software

OfficeSpace Software is the world's leading workplace management platform that provides a complete solution for the allocation and management of company workspaces. With a focus on efficiency and user-friendly tools, OfficeSpace empowers organizations ...

Internet Software & Services
251-1K
Founded 2004
$150M raised
View All Jobs 7

Description

  • Own the full upmarket new logo demand engine for Enterprise and upper mid-market pipeline.
  • Lead ABX strategy and execution, including ICP tiers, target lists, tiered plays, and intent activation.
  • Design and run integrated programs across digital ads, nurture, direct mail, field events, executive experiences, partner co-marketing, and account-based outreach.
  • Plan, optimize, and report on paid media and digital channels, including LinkedIn, Meta, Reddit, retargeting, review sites, Google, and Bing.
  • Build persona- and stage-based nurture programs that convert intent into MQLs, meetings, and SQLs.
  • Partner closely with the SDR hub on SLA, routing, handoff quality, and inbound SDR motions.
  • Work with the AI Hub team to design and operate agents that automate and scale marketing programs.
  • Manage ABX and martech vendors day to day across scope, performance, QBRs, renewals, and contract economics.
  • Build campaign- and program-level reporting with RevOps, analyze funnel performance, and share actionable insights with leadership.
  • Publish post-program learnings and codify campaign strategy into repeatable playbooks and agent logic.

Requirements

  • 6+ years of B2B SaaS demand generation experience.
  • At least 2 years owning ABX or account-based programs end to end.
  • Proven impact on Enterprise pipeline.
  • Hands-on experience with ABX tactics such as ICP design, 6sense or equivalent, multi-threaded outreach, field events, and executive programs.
  • Deep paid media experience across LinkedIn, Google, Microsoft, retargeting, and review sites.
  • Marketing operations fluency in HubSpot and Salesforce.
  • Experience designing workflows, attribution, and reporting, and partnering with RevOps on shared infrastructure.
  • Vendor management experience across ABX, operations, and martech stacks.
  • Experience using AI tools to build and operate marketing programs in production, including tools like Qualified, TOFU.hq, Clay, UserGems, Claude, n8n, Make, or custom agents.
  • Strong cross-functional communication skills and the ability to present clearly to executives.
  • Nice to have: experience in workplace, real estate, facilities, or operations buyer segments.
  • Nice to have: background in PE-backed or high-growth B2B SaaS companies.

Benefits

  • Competitive benefits packages globally to support health, well-being, and financial security.
  • High-performance, accountable culture with recognition for strong results.
  • Autonomy and ownership to drive impactful outcomes.
  • Technology-forward environment with meaningful use of AI and advanced solutions.
  • Growth-minded culture that supports continuous learning and professional development.
  • Collaborative, results-driven team environment.
  • Fast-paced, innovative workplace that values agility and fresh ideas.

Interested in this position?

Apply directly on the company website

Apply Now

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