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Analista de CRM em Novos Produtos | Pleno (Remoto)

9 hours, 18 minutes ago
Brazil
Full-time
Mid Level
Business Intelligence Analyst
Business Intelligence
Amplitude CRM GCP Looker Power BI SQL Statistics
Apply Now
Harford County Public Library

Harford County Public Library

Access, Information, Service, Anytime, Anywhere

Diversified Consumer Services
51-250
Founded 1945
View All Jobs 16

Description

  • Map and align with partner teams to understand new products to be tested and the business hypotheses behind them.
  • Design end-to-end CRM experimentation journeys, including data needs, integrations, channels, messaging, frequency, and relationship cadences.
  • Manage the CRM test roadmap and define prioritization criteria together with the business.
  • Align success metrics and experiment timelines in advance to clearly determine whether each test failed or succeeded.
  • Structure the handoff of proven products, including processes, learnings, and relationship cadences, so the permanent CRM team can take over.
  • Operationalize and implement experimentation flows directly in Salesforce Marketing Cloud.
  • Monitor experiments using statistical methods such as control groups and use the findings to drive continuous improvements and insights.

Requirements

  • Advanced proficiency in CRM tools, especially Salesforce Marketing Cloud and Amplitude.
  • Solid experience with BI tools such as PowerBI, Looker, or Data Studio.
  • Basic knowledge of SQL and BigQuery for independent data extraction.
  • Knowledge of experimentation methodologies, including A/B tests, control groups, channel tests, and creative tests.
  • Familiarity with business and financial metrics such as LTV, CAC, and conversion funnel analysis.
  • Experience optimizing landing pages focused on conversion.
  • Availability to work CLT, 8 hours per day plus 1 hour break, on a 5x2 schedule from Monday to Friday.
  • Ability to work remotely.

Benefits

  • Health and dental insurance.
  • 24/7 virtual hospital support.
  • Meal and/or food allowance via Pluxee.
  • Wellhub access.
  • TotalPass access.
  • Childcare assistance for children up to 5 years and 11 months.
  • Life insurance.
  • Transportation allowance for on-site roles.
  • SESC partnership benefits.
  • Fixed salary plus PLR, when eligibility requirements are met.
  • Education benefit with access to books, podcasts, training, and video classes through the internal learning platform.

Interested in this position?

Apply directly on the company website

Apply Now

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