Associate, Cx Campaign Operations - Strategic Bets

1 month, 2 weeks ago
Full-time
Junior
Marketing and Growth
DoorDash

DoorDash

DoorDash empowers small business owners by providing an affordable and convenient platform for local delivery services, primarily focusing on restaurant food delivery.

Air Freight & Logistics
10K-50K
Founded 2012

Description

  • Create CRM campaign strategies to drive awareness and growth for strategic business priorities using a test-and-learn approach.
  • Partner with Integrated Marketing to develop campaign briefs based on business needs and audience behavior.
  • Determine the best channel mix, messaging strategy, audience targeting, and number of touchpoints for each program.
  • Develop campaign designs and copy using first-party tools while following brand guidelines and value propositions.
  • Build, QA, launch, and optimize retention marketing campaigns across email, push notifications, in-app messaging, and other channels.
  • Develop scalable workflows, processes, and best practices to improve launch quality and reduce errors.
  • Collaborate with cross-functional teams including Creative Studio, Marketing Technology, Product, Data Science, and Strategy & Operations to improve personalization and execution efficiency.
  • Monitor campaign performance and provide insights and recommendations to improve future campaign quality and efficiency.
  • Stay current on email, push, and SMS marketing best practices and share learnings with the broader marketing team.

Requirements

  • 1-3 years of experience in Retention Marketing, Email Marketing, or Lifecycle Marketing.
  • Knowledge of email industry best practices, including contact strategies, targeting and segmentation, A/B testing, and analytics.
  • Hands-on experience with CRM technology, including ESPs or marketing automation platforms.
  • Basic understanding of HTML.
  • Strong communication and presentation skills, both verbal and written.
  • Strong attention to detail and organizational skills, with the ability to manage multiple projects simultaneously.
  • Ability to navigate ambiguity and fast-paced environments with a high degree of ownership and initiative.
  • Ability to interpret data and analytics to inform decisions and optimize campaign development and quality.
  • Basic knowledge of SQL and data visualization platforms such as Tableau or Periscope.
  • Excellent interpersonal skills and ability to work effectively with cross-functional stakeholders.

Benefits

  • Base salary range of $71,400 to $105,000 USD.
  • 401(k) plan with employer matching.
  • 16 weeks of paid parental leave.
  • Medical, dental, and vision benefits.
  • 11 paid holidays, paid time off, and paid sick leave.
  • Wellness benefits and commuter benefits match.
  • Disability and basic life insurance.
  • Family-forming assistance and a mental health program.

Interested in this position?

Apply directly on the company website

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