Product Marketing Manager (Maternity Leave Cover)

3 weeks ago
Remote
Full-time
Mid Level
Product Management
Xsolla

Xsolla

Xsolla is an international payment solution provider for online games, offering tools to launch, monetize, and scale games worldwide with local payment methods and fraud prevention.

Internet Software & Services
251-1K
Founded 2005

Description

  • Conduct market research, partner surveys, customer interviews, and competitor analysis to inform positioning and product strategy.
  • Work with business leaders, subject matter experts, and product teams to define product-market fit and messaging.
  • Develop and execute B2B go-to-market strategies aligned with product goals and business objectives.
  • Create marketing briefs for internal marketing teams, production teams, and external agencies.
  • Develop content assets such as pitch decks, emails, ebooks, blogs, one-pagers, booklets, videos, and landing pages.
  • Launch and optimize paid and organic marketing campaigns across multiple channels.
  • Measure campaign performance and use data to improve results.
  • Develop training materials, educational content, and product demos for sales and account teams.

Requirements

  • 3+ years of product marketing experience in fintech, in either B2B or B2C.
  • Excellent written and presentation skills in English at B2 level or above.
  • Bachelor's degree or higher in Marketing, Product Management, Communications, PR, Business Analytics, or a related field.
  • Proven success running B2B marketing campaigns in fintech or gaming with measurable results.
  • Strong ability to manage multiple projects and prioritize deadlines.
  • Proficiency with G-suite, Jira, Confluence, Miro, Figma, and other project management tools.
  • Experience in the video game industry, either B2B or B2C, is preferred.
  • Experience with digital marketing channels including SEO, SEM, social media, and email is preferred.

Interested in this position?

Apply directly on the company website

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