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Director, Product Marketing

1 month, 3 weeks ago
United States
Full-time
Executive
Product Marketing Manager
Product Management
Email Marketing
Apply Now
Ethos Solutions

Ethos Solutions

Ethos Solutions is a Technical Professional Services organization specializing in Salesforce Development and Custom Application Development. With over eight years of experience as a certified Salesforce Silver consulting partner, Ethos offers services ...

Professional Services
1-10
Founded 2006
View All Jobs 11

Description

  • Own go-to-market strategy for new and evolving products, including audience definition, value propositions, positioning, and launch execution.
  • Develop cross-channel creative strategy across social, search, YouTube, offline, and other channels.
  • Partner with product managers to translate product value into messaging and creative briefs.
  • Analyze creative performance across the portfolio and connect insights to product strategy and future briefs.
  • Build AI-enabled workflows that combine creative judgment with performance data to generate scalable insights.
  • Allocate creative investment across channels, formats, and product lines to maximize business results.
  • Define and manage creative performance KPIs, including win rates and ROI by channel and format.
  • Own Brand & Creative team OKRs and align product, brand, creative operations, and performance marketing teams.

Requirements

  • 8+ years of total experience, ideally including 3+ years in top-tier management consulting or investment banking and 3+ years in consumer product marketing, growth, or strategy at a high-growth company.
  • Experience working in startups and consumer product marketing, including taking products to market and driving measurable growth.
  • Strong brand judgment, creative taste, and understanding of cultural and consumer behavior.
  • Ability to translate product value into compelling messaging and creative for different audiences.
  • Strong analytical skills and experience evaluating paid social, search, email, and other channel performance.
  • Experience building agentic AI workflows and tools that improve team judgment and productivity.
  • Ability to combine detailed product and channel analysis with portfolio-level strategic thinking.
  • Structured problem-solving skills and the ability to communicate clearly in ambiguous situations.
  • Exceptional written and verbal communication skills, including executive presentations and detailed creative briefs.
  • Fast, decisive working style with a bias toward action in high-velocity environments.

Benefits

  • US national base salary range of $162,000–$287,000.
  • Additional bonus, equity, and benefits may apply beyond the listed base salary.
  • Remote work opportunity.
  • Access to Ethos employee benefits; details are provided on the company careers page.
  • Inclusive, equal-opportunity workplace with consideration for qualified applicants with arrest and conviction records.

Interested in this position?

Apply directly on the company website

Apply Now

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