Partner Marketing Manager

2 hours, 33 minutes ago
Full-time
Senior
Sales and Business Development
Workato

Workato

Workato is the Enterprise Automation Platform that enables seamless integration and automation of workflows for both business and IT teams, utilizing AI-powered technology for efficient outcomes.

IT Services
251-1K
Founded 2013
$415M raised

Description

  • Plan, coordinate, and execute co-marketing activities and campaigns with Workato System Integrator partners.
  • Support the planning and execution of Workato’s partner-facing conferences.
  • Work closely with Partner Sales to build strategic demand generation plans.
  • Monitor, analyze, and communicate partner marketing performance against ARR, ROI, and pipeline goals.
  • Support partner-facing marketing activities that drive ecosystem growth, loyalty, and culture.
  • Translate marketing strategy into events, communications, and marketing assets.
  • Coordinate digital communications, including email and social media outreach.
  • Manage event-related work such as landing page builds, content creation, and presenter coordination.

Requirements

  • 5+ years of relevant marketing experience.
  • Proficiency in partner marketing and knowledge of partner sales strategies.
  • Proven track record of creating and implementing successful co-marketing activities.
  • Experience coordinating webinars, in-person events, trade shows, landing pages, content creation, and presenter management.
  • Digital communication experience, including emails and social media.
  • Exceptional verbal, written, presentation, and copy-editing skills.
  • Background in B2B SaaS and partner marketing is desired.
  • Bachelor’s degree required in Sales, Marketing, Business Operations, or a related field.
  • Ability to collaborate effectively cross-functionally in a fast-paced, matrix organization.
  • Analytical mindset with the ability to use data and insights to drive marketing decisions.

Benefits

  • Flexible, trust-oriented work culture with strong ownership.
  • Balance between productivity and self-care.
  • Vibrant and dynamic work environment.
  • A wide range of employee benefits.
  • Remote-friendly recognition as #1 best company for remote workers by Quartz.

Interested in this position?

Apply directly on the company website

Apply Now

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