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Market Development Executive (Workday)

3 hours, 18 minutes ago
United States
Full-time
Senior
Business Development
Sales and Business Development
CRM
Apply Now
Varicent

Varicent

Varicent provides industry-leading incentive compensation and sales performance management solutions to help businesses increase sales efficiency and effectiveness.

Professional Services
251-1K
Founded 2003
$35M raised
View All Jobs 52

Description

  • Lead outreach, planning, and execution of in-person Workday enablement meetings for Workday sellers.
  • Drive Workday-sourced pipeline through direct outreach, tailored account POVs, and 1:many marketing and ecosystem events.
  • Serve as the Workday subject matter expert supporting Varicent Regional Sales Managers and Presales on pursuit strategy and co-sell execution.
  • Maintain accurate weekly forecasts and update opportunity notes and account status in CRM.
  • Collaborate with Marketing, Alliances, Services, and Product teams to align programs, messaging, and delivery with Workday priorities.
  • Support strategic initiatives that strengthen Varicent’s position in the Workday ecosystem, including roadmap development, customer value documentation, competitive positioning, and ecosystem expansion.
  • Build relationships with Workday RVPs, AEs, partner sellers, and key Varicent stakeholders.
  • Own quarterly Workday-sourced pipeline and ACV goals as the role matures.
  • Mentor newer team members or take on regional or industry ownership within the Workday program.

Requirements

  • 7+ years of experience in enterprise SaaS sales, presales, partner/alliances management, or business development.
  • 3+ years of experience working with or alongside ecosystem partners; Workday experience is strongly preferred.
  • Demonstrated ability to build pipeline through partner-led or co-sell motions.
  • Proven success enabling sellers and delivering partner-driven marketing programs.
  • Strong relationship-building skills with partner sellers and executives.
  • Ability to deliver compelling presentations and facilitate in-person enablement sessions.
  • Deep understanding of enterprise software sales cycles and partner co-sell mechanics.
  • Strategic account planning, opportunity qualification, and pursuit support experience.
  • Strong organizational discipline with CRM, pipeline management, and forecasting.
  • Industry-specific knowledge in at least one Workday priority vertical such as Financial Services, Technology & Media, Professional & Business Services, Retail, or Manufacturing.
  • Familiarity with incentive compensation, territory and quota planning, or sales performance management processes is a plus.
  • Bachelor’s degree in Business, Marketing, or a related field is required; MBA or equivalent experience is a plus.

Benefits

  • Varicent is an equal opportunity employer committed to a diverse and inclusive workplace.
  • Accommodations are available during the recruitment process for candidates who need them.
  • The company uses a recruitment portal with a published Job Applicant Privacy Notice.

Interested in this position?

Apply directly on the company website

Apply Now

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