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Head of Marketing & Growth

3 weeks, 3 days ago
United States
Full-time
Senior
Marketing Specialist
Marketing and Growth
CRM Digital Marketing Email Marketing Generative AI Google Ads HubSpot LinkedIn Ads Machine Learning Salesforce SEM SEO Social Media Marketing WordPress
Apply Now
UtiliSave

UtiliSave

UtiliSave is a trusted utility auditing company specializing in finding substantial savings in commercial utility bills. With a team of educated and experienced professionals, UtiliSave uses proprietary software and intricate algorithms to conduct effe...

Professional Services
11-50
Founded 1992
View All Jobs 6

Description

  • Own the marketing roadmap, budget, priorities, performance tracking, and optimization against pipeline and revenue targets.
  • Develop and execute integrated B2B marketing programs across social media, email, content, paid media, SEO/SEM, and marketing materials.
  • Lead brand strategy and maintain consistent, differentiated messaging across all client-facing and internal communications.
  • Manage and optimize LinkedIn, Google Ads, email, website, and other digital channels against lead volume, quality, acquisition cost, and revenue KPIs.
  • Build the CEO thought leadership platform through LinkedIn, speaking engagements, industry publications, podcasts, and executive content.
  • Research market trends, competitors, and client behavior to identify opportunities and market white space.
  • Create dashboards and reporting that connect campaign performance, ROI, pipeline impact, attribution, and brand health to revenue outcomes.
  • Hire, onboard, manage, and develop marketing support staff as the function grows.
  • Manage external agencies, vendors, and freelancers while maintaining quality and cost discipline.
  • Lead adoption of generative AI, AI-assisted analytics, and machine-learning marketing automation tools.

Requirements

  • Bachelor’s degree in marketing, communications, business, or a related field; MBA or advanced degree preferred.
  • 6+ years of B2B marketing experience, including at least 2 years in a strategy-owning or marketing leadership role.
  • Proven success developing marketing programs that generated measurable pipeline growth; portfolio and references required.
  • Experience managing or mentoring direct reports, junior staff, agencies, or vendors.
  • Deep expertise in digital marketing, paid media, SEO/SEM, performance analytics, and revenue attribution.
  • Hands-on expertise with LinkedIn Ads, LinkedIn Newsletter, organic executive and company content, and B2B thought leadership.
  • Experience with HubSpot or Salesforce, marketing automation, and reporting or data visualization platforms.
  • Experience with Canva or Adobe Photoshop, video editing tools, and WordPress or comparable website platforms.
  • Current certifications in Google Ads, LinkedIn Marketing, SEO, and email marketing or CRM platforms preferred.
  • Demonstrated use of AI-powered marketing tools, plus strong communication, project management, creativity, initiative, and ownership.
  • Must work full-time remotely during core hours of 9:00 AM–6:00 PM Eastern Time and reside in the Eastern or Central Time Zone.
  • Must be a U.S. citizen or active Green Card holder; visa sponsorship is unavailable.

Benefits

  • Base salary of $85,000–$110,000 annually, commensurate with experience.
  • Year-end performance bonus and merit increases tied to delivered results.
  • Health, dental, and vision insurance.
  • 401(k) with company match.
  • Three weeks of paid time off to start plus 11 paid holidays.
  • Full-time remote work.

Interested in this position?

Apply directly on the company website

Apply Now

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