Performance Manager (Demand Gen) (Performance Marketing) (Canada)

34 minutes ago
Full-time
Lead
Marketing and Growth
Thrive Digital

Thrive Digital

Thrive Digital specializes in planning, building, and optimizing online advertising campaigns across major platforms such as Google, Facebook, YouTube, and LinkedIn, aiming to connect consumers with products and services in meaningful and sustainable w...

Media
51-250
Founded 2011

Description

  • Lead research, media planning, strategic roadmaps, campaign execution, optimization, and KPI reporting across major client accounts.
  • Develop demand generation strategies that improve funnel performance, lead quality, CPL, and lead-to-opportunity results.
  • Manage strategic client relationships, lead senior conversations, monitor client sentiment, and resolve performance or resourcing challenges.
  • Mobilize and guide internal teams through project planning and ongoing execution.
  • Mentor and manage performance marketing team members through feedback, training, workshops, and career development.
  • Develop leaders and address team performance challenges proactively and appropriately.
  • Contribute to agency-wide thought leadership, product innovation, and performance marketing initiatives.
  • Lead company-level initiatives, coordinate cross-functional support, and manage organizational change.
  • Build processes and strategies that improve project, team, and department success.

Requirements

  • Experience planning and executing multi-channel, full-funnel performance campaigns with media spend exceeding $500,000 USD per month.
  • Demonstrated ability to deliver positive ROI across platforms such as Meta, Search, YouTube, Programmatic, and TikTok.
  • Experience leading teams of 5–10 through direct management, training, and strategic guidance.
  • Experience building dashboards with Google Sheets, Excel, Looker, or Tableau.
  • Experience improving internal processes or initiatives adopted across an organization.
  • Expertise in pacing, forecasting, reporting, and aligning media strategy with business objectives.
  • Experience communicating performance strategies and insights to senior stakeholders, including C-suite executives.
  • Strong client relationship management, strategic recommendation, complex problem-solving, and stakeholder communication skills.
  • Legal authorization to work in Canada; visa sponsorship is not provided.

Benefits

  • $93,000–$122,000 CAD total compensation plus profit sharing after one year and benefits.
  • New-hire starting pay of $93,000–$107,000 CAD plus benefits.
  • Remote-first work environment with flexible hours.
  • Paid vacation and wellbeing time.
  • Comprehensive health, dental, and paramedical coverage.
  • Career development support and internal career coaches.

Interested in this position?

Apply directly on the company website

Apply Now

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