Sr. Marketing Operations Manager - Global Lead Flow

3 weeks, 4 days ago
Full-time
Senior
Marketing and Growth
Samsara

Samsara

Samsara pioneers the Connected Operations Cloud, offering AI safety programs, real-time visibility, and integrations for industries to enhance efficiency, safety, and sustainability globally.

IT Services
1K-5K
Founded 2015

Description

  • Own the global lead funnel architecture, including lead ingestion, routing logic, channel setup, data enrichment, and SLA governance.
  • Analyze funnel conversion performance across regions and segments, then prioritize and lead improvement initiatives through measurable impact.
  • Design and implement scalable process and systems improvements that support Samsara’s growth across markets.
  • Build and maintain reporting that gives marketing and sales leadership clear visibility into pipeline generation performance.
  • Serve as a cross-functional partner to Sales, Sales Operations, Account Development, Marketing, and Engineering on operational issues and improvements.
  • Build AI-powered workflows and automation to reduce repetitive lead flow tasks and improve operating efficiency.
  • Identify gaps proactively, frame issues clearly, and bring recommended solutions to cross-functional conversations.
  • Support ADR Managers and Marketing Campaign owners with questions on lead quality, performance measurement, and system behavior.
  • Use stakeholder feedback to continuously improve lead operations, processes, and reporting.
  • Role model Samsara’s cultural principles as the company scales globally.

Requirements

  • 6+ years of experience in Marketing Operations, Sales Operations, Business Systems, Analytics, or a closely related B2B go-to-market role.
  • Advanced proficiency with LeanData for lead routing and Salesforce, including the Lead, Contact, Account, Campaign, Activity, and Opportunity data models.
  • Strong command of funnel dynamics, measurement, and analytics, with the ability to diagnose conversion issues and present data-driven recommendations.
  • Clear, structured communication and strong stakeholder management skills across GTM functions.
  • Demonstrated ability to own cross-functional programs end-to-end with minimal direction.
  • Experience using AI tools in day-to-day work, such as Salesforce Einstein, Claude, ChatGPT, or Gemini.
  • Comfort working as a consumer of Databricks for queries, data pulls, and ad hoc analysis.
  • Familiarity with Tableau for dashboards and funnel reporting.
  • Experience with marketing automation and sales engagement platforms such as Marketo and Gong.
  • Experience with automation and workflow tools such as Gumloop, Zapier, Clay, and Airtable.

Benefits

  • Annual base salary range of $105,315 to $159,300 USD.
  • Eligible for an initial RSU grant with no vesting cliff.
  • Ongoing refresh opportunities tied to performance, subject to plan terms and conditions.
  • Above-market total compensation through base salary, performance-based bonus/variable pay, and equity for eligible roles.
  • Flexible, employee-led remote work model.
  • Professional development stipend.
  • Comprehensive health plans.
  • Comprehensive parental leave plans.

Interested in this position?

Apply directly on the company website

Apply Now

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