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Field Marketing Specialist

2 weeks, 6 days ago
Anywhere
Mid Level
Program Manager
Project and Program Management
Cybersecurity HubSpot Monday.com Salesforce
Apply Now
RegScale

RegScale

RegScale offers an automated governance, risk, and compliance software platform that enables organizations to streamline their compliance programs through continuous controls monitoring and real-time evidence collection.

Utilities
11-50
Founded 2021
$22M raised
View All Jobs 4

Description

  • Partner with the Director of Global Field Marketing on quarterly planning and execute integrated campaigns, regional programs, and field events.
  • Research venues, sponsorships, event formats, and promotional opportunities and recommend options aligned to business goals and budget.
  • Assist in developing program briefs, timelines, budgets, and project plans for field marketing initiatives.
  • Execute end-to-end field marketing programs including conferences, executive dinners, partner events, roadshows, webinars, and virtual experiences.
  • Build and maintain project plans, workback schedules, timelines, and stakeholder communications to deliver programs on time and within budget.
  • Coordinate event logistics including vendors, venues, speakers, registration, booth setup, shipping, collateral, AV, and on-site execution.
  • Support the Field Marketing Manager by coordinating deliverables, managing timelines, and ensuring seamless execution across initiatives.
  • Coordinate with Sales and BDRs on target accounts, invitations, attendee engagement, and pre- and post-event follow-up.
  • Collaborate with cross-functional teams to ensure campaign alignment, messaging consistency, and timely delivery of assets.
  • Maintain event, campaign, and attendee data in Salesforce, HubSpot, Monday.com, and event platforms, and track registrations, attendance, spend, and pipeline performance.
  • Prepare post-event reporting and identify opportunities to improve future programs.
  • Maintain event budgets, process invoices, and support accurate budget tracking and reporting.
  • Contribute ideas, templates, process improvements, and best practices to scale the field marketing function.
  • Travel approximately 30% of the time and support at least two field marketing events per quarter.

Requirements

  • 3-5 years of B2B field or event marketing experience with a strong execution and project-management track record.
  • 3-5 years of experience in marketing with a focus on events, field, and program/project management.
  • Experience executing and project-managing events end-to-end.
  • Experience in a fast-growth environment or scaling marketing team.
  • Exceptional organization and project management skills.
  • Comfort with adaptability and constant change.
  • Strong coordination and communication with sales and cross-functional partners.
  • Confident speaking and presenting to cross-functional teams.
  • Understanding of how field programs drive pipeline and how to track results.
  • Comfort with the event and marketing tech stack, including Salesforce, HubSpot, event platforms, AI tools, and Monday.com.
  • Willingness to travel roughly 30% and lead on-site execution.
  • Experience in cybersecurity, B2B SaaS, or technology, preferably selling to CISOs.
  • Experience running larger industry trade shows and executive-level programs.
  • Exposure to ABM and intent data tools such as 6sense.
  • Partner or channel co-marketing coordination experience.
  • Experience in high-growth SaaS where speed and resourcefulness are important.
  • Bachelor's degree.

Interested in this position?

Apply directly on the company website

Apply Now

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