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Growth Marketing Specialist (Remote, United States EST/CST Preferred)

7 hours, 57 minutes ago
United States
Full-time
Junior
Lead Generation Specialist
Marketing and Growth
Asana CRM HubSpot Salesforce
Apply Now
M-Files

M-Files

M-Files is a global leader in information management, providing an innovative metadata-driven document management platform that improves productivity, efficiency, and compliance for businesses worldwide.

Professional Services
251-1K
Founded 2002
$162M raised
View All Jobs 9

Description

  • Execute account-based marketing campaigns, field marketing programs, executive dinners, webinars, roundtables, trade shows, and other demand generation initiatives.
  • Own event logistics and help deliver strong experiences for prospects, customers, and partners.
  • Research and book venues, catering, meeting spaces, and vendors for events.
  • Coordinate end-to-end webinar execution, including speaker coordination, registration, communications, platform logistics, live support, recordings, and follow-up.
  • Send invitations, confirmations, and follow-up communications to prospects and customers.
  • Maintain event registration, attendee lists, and pre- and post-event details.
  • Support account-based marketing and sales outreach by preparing target account lists, campaign materials, event assets, and post-event follow-up coordination.
  • Travel to support field events, including booth setup, shipping, vendor coordination, onsite execution, and representing M-Files at industry events.
  • Maintain accurate lead, contact, and account data in Salesforce and support CRM data entry and reporting.
  • Support HubSpot workflows, including campaign setup, membership, list imports, attendee uploads, segmentation, and tagging.
  • Coordinate campaign deliverables across Marketing, Sales, partners, and vendors to keep projects on schedule.
  • Build and maintain Asana project templates, timelines, and task trackers for campaigns and events.
  • Track budgets, purchase orders, invoices, and receipts for events and campaigns.
  • Contribute to campaign briefs, one-pagers, and supporting materials.
  • Use AI tools to draft communications, summarize research, assist with execution, and surface campaign insights.

Requirements

  • 1–2+ years of experience in marketing, field marketing, demand generation, event coordination, or a related area.
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Hands-on experience or strong familiarity with Salesforce.com or HubSpot for data entry, record management, and reporting.
  • Excellent organizational skills and attention to detail, with the ability to manage multiple priorities.
  • Strong written and verbal communication skills for professional prospect outreach.
  • Self-motivated and dependable in a remote environment, with strong follow-through.
  • Experience coordinating in-person field events such as executive dinners, trade shows, webinars, and roundtables.
  • Ability and willingness to travel approximately 25% for field marketing events, dinners, and trade shows.
  • Comfort using AI tools such as ChatGPT and Claude for drafting, summarizing research, and organizing data.
  • Experience supporting B2B marketing at a SaaS or technology company (nice to have).
  • Familiarity with account-based marketing concepts and target account strategies (nice to have).
  • Experience using project management tools such as Asana or similar platforms (nice to have).

Benefits

  • Remote-enabled flexibility to establish your own work/life balance.
  • 10 paid holidays annually.
  • Unlimited PTO.
  • Matching 401(k) plan with 25% of employee contributions up to the IRS maximum.
  • Health insurance with PPO and HDHP/HSA plan options.
  • Dental and vision insurance.
  • Employer-paid short-term and long-term disability coverage.
  • Life insurance equal to 1x employee salary.

Interested in this position?

Apply directly on the company website

Apply Now

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