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Marketing Lead - B2B SaaS Content & Growth Manager

7 hours, 11 minutes ago
Argentina
Mid Level
Growth Marketing Manager
Marketing and Growth
Content Marketing HubSpot Keyword Research Link Building SEMrush SEO Social Media Marketing
Apply Now
Listo

Listo

Listo: Revolutionizing hospitality communication with innovative software and smartwatches for seamless guest-staff connections.

Internet Software & Services
1-10
Founded 2022
View All Jobs 2

Description

  • Own end-to-end organic and inbound growth strategy, including brand positioning and go-to-market initiatives.
  • Lead SEO and AI search optimization across technical SEO, keyword strategy, content clusters, structured data, and link building.
  • Build and manage content programs including blog posts, landing pages, case studies, and customer stories.
  • Develop LinkedIn thought leadership and B2B social distribution for Listo and its leadership team.
  • Optimize the inbound funnel through conversion testing, landing page experiments, and nurture programs.
  • Track and improve rankings, traffic, backlinks, AI visibility, conversions, and pipeline performance.
  • Partner with Sales, Product, Customer Success, and leadership to turn buyer questions into content and growth opportunities.
  • Test new organic channels and growth approaches.

Requirements

  • 3–6 years of B2B SaaS growth experience in organic, inbound, SEO, or content-led marketing.
  • Hands-on experience with technical SEO, content strategy, keyword research, link building, and authority growth.
  • Track record of building content engines that generate organic traffic and qualified pipeline.
  • Strong B2B LinkedIn expertise, including founder or executive thought leadership and distribution.
  • Experience with AEO/GEO and AI search platforms such as ChatGPT, Google AI Overviews, Perplexity, and Gemini.
  • Proficiency with Google Search Console, GA4, Ahrefs or Semrush, and HubSpot.
  • Strong analytical ability across rankings, referring domains, conversion rates, and attribution.
  • Compelling B2B writing skills and native-level spoken and written English.
  • Experience in hospitality, sports, entertainment, or venue technology is preferred.
  • Ability to move quickly, experiment, and work independently.

Benefits

  • Full ownership of Listo’s organic growth engine and inbound strategy.
  • Opportunity to work with major sports, hospitality, and entertainment organizations.
  • Remote-first, flexible work environment across time zones.
  • Direct access to leadership and influence over company strategy.
  • Competitive pay for a global remote role.

Interested in this position?

Apply directly on the company website

Apply Now

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