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Senior Director of Marketing

6 hours, 44 minutes ago
India, United Kingdom
Full-time
Lead
Head of Marketing
Marketing and Growth
Content Marketing Email Marketing HubSpot Salesforce Social Media Marketing
Apply Now
JoVE

JoVE

JoVE is a leading producer of scientific video resources, accelerating research in science, medicine, and engineering through peer-reviewed video articles. With over 15,000 videos, JoVE enhances lab productivity and education worldwide.

Media
51-250
Founded 2006
View All Jobs 43

Description

  • Develop and own the global marketing and brand strategy focused on qualified lead generation and product adoption.
  • Lead and scale a global marketing team of 20+ specialists across campaigns, outreach, communications, and events.
  • Plan and oversee integrated, multi-channel demand generation campaigns across email, social, webinars, events, and thought leadership.
  • Strengthen brand recognition and position JoVE as a go-to resource for education and science research.
  • Design audience engagement strategies that attract, nurture, and convert prospects into trial users and active leads.
  • Establish KPIs and conversion metrics, monitor ROI and funnel impact, and optimize programs to improve lead quality and conversion rates.
  • Collaborate across global teams to execute marketing initiatives and deliver against growth objectives.

Requirements

  • Bachelor's degree required.
  • 10+ years of marketing experience.
  • Experience in EdTech, academic publishing, or SaaS is preferred.
  • 7+ years of management experience leading high-performing teams in a global environment.
  • Demonstrated ability to develop and execute marketing programs that generate leads, drive engagement actions, and support revenue growth.
  • Strong experience managing integrated, multi-channel marketing programs across email, social, events, webinars, content, and thought leadership.
  • Experience with HubSpot and Salesforce is required.
  • Excellent English communication skills.
  • Results-driven, proactive, and able to thrive in a fast-paced environment.

Benefits

  • Competitive compensation package.
  • Opportunity to make a direct impact on accelerating science research and education.
  • Work with global teams in an environment that promotes innovation and collaboration.
  • Strong promotion-from-within culture with a clear path for career advancement.

Interested in this position?

Apply directly on the company website

Apply Now

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