Senior Marketer, Demand Automation

1 day, 5 hours ago
Full-time
Senior
Marketing and Growth
HubSpot

HubSpot

HubSpot provides a comprehensive cloud-based CRM platform that integrates marketing, sales, service, and operations tools to help businesses attract, engage, and delight customers effectively.

Media
5K-10K
Founded 2006

Description

  • Own end-to-end performance of an intent-based automation program across hundreds of global Growth Specialists.
  • Run continuous experiments across messaging, timing, personalization, and signal triggers to improve meeting conversion and deal influence.
  • Build and launch new automation programs, including signal-triggered sequences, multithreading experiments, and programmatic outbound plays.
  • Partner with sales teams to design, refine, and roll out rep-facing sequences from scoping through performance evaluation.
  • Own program reporting, surfacing insights, recommendations, risks, and optimization opportunities.
  • Translate performance data into a proactive optimization agenda and identify improvements to meetings and deals.

Requirements

  • Strong experience in marketing automation with measurable pipeline results.
  • Experience designing and running growth-focused experiments.
  • Hands-on experience with sales automation, particularly sequences.
  • Technical ability with segmentation logic, signal triggers, and building automation programs.
  • Deep knowledge of automation platforms such as HubSpot.
  • Experience working with sales teams and translating rep feedback into automation strategy.
  • Familiarity with AI-powered prospecting and personalization tools such as Clay or similar.
  • Understanding of B2B SaaS sales processes and short-cycle demand generation.
  • Experience owning large-scale outbound automation programs (preferred).
  • Background working closely with SDR or inside sales teams (preferred).

Benefits

  • Annual cash compensation range of $94,800–$142,200 USD, including applicable base salary, commission, and bonus targets.
  • Eligibility for HubSpot’s equity plan and restricted stock units for some roles.
  • Flexible remote or office-based work environment.
  • Benefits and perks supporting employee growth and well-being.
  • In-person onboarding and team events to build connection.
  • Accommodations and alternative arrangements available for candidates who need them.

Interested in this position?

Apply directly on the company website

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