Senior AEO Growth Marketer, France

1 hour, 56 minutes ago
Full-time
Senior
Marketing and Growth
HubSpot

HubSpot

HubSpot provides a comprehensive cloud-based CRM platform that integrates marketing, sales, service, and operations tools to help businesses attract, engage, and delight customers effectively.

Media
5K-10K
Founded 2006

Description

  • Own the cross-channel growth strategy for HubSpot’s French website and blog properties, with a focus on AI-driven search visibility and demand generation.
  • Develop and execute SEO, AEO/GEO, and CRO initiatives that improve visibility across answer engines and AI-powered discovery platforms.
  • Design and run growth experiments across content, owned media, partnerships, and conversion pathways to identify scalable opportunities.
  • Translate experiment outcomes into repeatable playbooks, strategic recommendations, and operational improvements for international teams.
  • Partner with Global Growth, Web Strategy, and regional marketing teams to align priorities and execution.
  • Build reporting frameworks that connect AI visibility, search performance, and conversion outcomes to measurable business impact.
  • Leverage AI tools and automation to improve experimentation velocity, workflow efficiency, and content optimization.
  • Monitor emerging trends in AI search behavior, answer engine optimization, and content discovery to inform long-term growth strategy.
  • Scale successful initiatives developed in France into broader international growth opportunities where relevant.
  • Contribute strategic insights and operational best practices to help shape HubSpot’s evolving AEO discipline globally.

Requirements

  • Professional fluency in French and English.
  • 5+ years of experience in growth marketing, SEO/AEO/GEO, digital strategy, or related growth-focused marketing roles.
  • Demonstrated expertise in SEO and answer engine optimization, including an understanding of how AI-driven search differs from traditional search.
  • Experience improving visibility across platforms such as ChatGPT, Claude, Perplexity, or similar answer engines.
  • Strong experience building and executing experimentation programs across content, search, and conversion funnels.
  • Experience owning or materially contributing to go-to-market or growth strategies with measurable business outcomes.
  • Strong analytical and storytelling skills with the ability to translate complex performance data into actionable recommendations.
  • Experience collaborating cross-functionally with international marketing, growth, analytics, and web strategy teams.
  • Experience using AI tools to improve marketing workflows, experimentation, and operational efficiency.
  • Ability to thrive in fast-moving, ambiguous environments where priorities and playbooks continue to evolve.
  • Experience scaling international or localized growth programs across multiple regions (preferred).
  • Experience working in SaaS, AI startups, or digital agencies focused on SEO/AEO strategy (preferred).
  • Familiarity with tools such as HubSpot, Looker, Ahrefs, Hex, GA4, or AEO tracking platforms (preferred).
  • Experience contributing to strategic discussions around product visibility, AI search optimization, or content discoverability (preferred).
  • Experience building internal automation workflows or AI-assisted marketing systems (preferred).
  • Applications must be submitted in English by EOD Friday, June 19th.
  • No cover letter is required.
  • Remote France location with no regular travel expected.

Benefits

  • Annual cash compensation range of €51,500 to €70,850 EUR.
  • Compensation may include on-target commission and annual bonus targets for eligible roles.
  • Some roles are eligible to participate in HubSpot’s equity plan and receive restricted stock units (RSUs).
  • Flexible remote work in France.
  • HubSpot offers a broader benefits and perks package to support employee growth and wellbeing.
  • Support for accommodations or assistance due to a disability during the hiring process.
  • Flexibility and connection-focused onboarding and team integration for remote employees.
  • Human-led hiring decisions, even when AI is used to help screen or assess candidates.

Interested in this position?

Apply directly on the company website

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