Director, Product Pricing and Monetisation

1 month ago
Full-time
Executive
Product Management
HighLevel

HighLevel

HighLevel provides an all-in-one sales and marketing platform that agencies can white label and resell, offering tools and resources designed to help businesses consolidate their marketing efforts and achieve their growth objectives.

Internet Software & Services
251-1K
Founded 2018
$60M raised

Description

  • Develop pricing and packaging strategies across subscriptions, bundles, add-ons, usage-based capabilities, services, and new products.
  • Establish customer segmentation and lead qualitative and quantitative research programs.
  • Design pricing, packaging, positioning, and offer experiments with defined hypotheses, metrics, and decision criteria.
  • Partner with Product, Finance, Data, Engineering, Billing, Legal, Marketing, Sales, and Customer Success to implement approved changes.
  • Build financial models and business cases covering acquisition, conversion, revenue, expansion, retention, margin, and lifetime value.
  • Monitor monetization performance, including plan mix, conversion, add-on attachment, expansion, churn, net revenue retention, and gross margin.
  • Maintain competitive and market intelligence across relevant SaaS, agency technology, CRM, communications, AI, and adjacent categories.
  • Establish cross-functional pricing governance, decision rights, measurement standards, and executive reporting.
  • Build a centralized customer-insights repository and translate research into product, roadmap, positioning, onboarding, and go-to-market decisions.
  • Initially operate as a hands-on leader and develop a future team across pricing, monetization analytics, and customer insights.

Requirements

  • 12+ years of experience in SaaS pricing, monetization, product strategy, customer insights, growth strategy, consulting, corporate strategy, or related fields.
  • Direct experience leading pricing and packaging decisions for a B2B SaaS, platform, or technology company.
  • Experience translating customer research and data into product, pricing, packaging, or go-to-market changes.
  • Strong understanding of subscription economics, usage-based pricing, expansion revenue, retention, gross margin, and customer lifetime value.
  • Experience with multi-product or multi-tier offerings and pricing changes affecting existing and new customers.
  • Strong quantitative, financial modeling, commercial judgment, and executive communication skills.
  • Experience with qualitative and quantitative research, including interviews, segmentation, surveys, willingness-to-pay analysis, concept testing, conjoint analysis, and behavioral analysis.
  • Ability to influence Product, Finance, Data, Engineering, Marketing, Sales, and Customer Success leaders in a fast-moving environment.
  • Player-coach approach with the ability to define strategy, conduct research, analyze data, build business cases, and support execution.
  • Preferred: experience with product-led growth, agency or SMB software, reseller or white-label models, marketplaces, usage-based products, SQL, experimentation platforms, BI tools, or product analytics systems.

Benefits

  • Annual salary range of $207,000–$269,000.
  • Remote-first work environment.
  • Equal Opportunity Employer.
  • Global organization with opportunities to work cross-functionally across more than 10 countries.

Interested in this position?

Apply directly on the company website

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