Ecommerce Revenue Growth Director

2 hours, 11 minutes ago
Full-time
Lead
Sales and Business Development
Hadley Designs

Hadley Designs

Hadley Designs specializes in creating educational and organizational products, including desk calendars and magnetic meal planners, designed to help individuals manage their schedules and meal preparations effectively.

Specialty Retail
1-10
Founded 2014

Description

  • Own the P&Ls for Shopify and TikTok Shop and drive combined revenue growth.
  • Build a repeatable ecommerce growth engine using bundles, paid media, CRO, and lifecycle marketing.
  • Lead, develop, and manage a high-performing ecommerce team with clear accountability.
  • Manage high-velocity paid creative testing across Meta and TikTok, including 100+ ad creatives per week.
  • Launch monthly funnel-based offers and improve conversion metrics such as CVR, AOV, CAC, and LTV.
  • Optimize product pages, landing pages, and sales funnels to improve performance.
  • Drive email and SMS revenue to 25% of Shopify sales through lifecycle flows and retention strategies.
  • Work closely with leadership, including the CEO, to own channel strategy and execution.

Requirements

  • 5 to 10+ years of experience scaling DTC ecommerce brands on Shopify with paid social.
  • Proven track record of growing brands beyond $20M in revenue.
  • Deep fluency in Meta and TikTok Ads and high-velocity creative testing.
  • Hands-on experience with Shopify, Klaviyo, and Postscript.
  • Strong understanding of bundles, upsells, funnels, and lifetime value.
  • Ability to write, review, and optimize high-converting landing pages.
  • Experience leading a remote team with clear cadences and accountability.
  • High-ownership mindset with the ability to think like a general manager.
  • Alignment with the company mission to make learning fun, engaging, and screen-free.

Benefits

  • Remote-first work environment with autonomy, creativity, and accountability.
  • Full ownership and authority over your channels and decisions.
  • Direct collaboration with leadership, including the CEO.
  • Ongoing learning, training, and tools to support growth in DTC ecommerce.
  • Opportunity to work with a high-performing team that values excellence and doing the right thing.
  • Access to Josh Hadley's network through the Ecomm Breakthrough podcast.
  • Mission-driven work that supports families and early learning.

Interested in this position?

Apply directly on the company website

Apply Now

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