TurFresh

TurFresh

TurFresh offers turf cleaning services and artificial grass cleaning products with specialized enzymes to eliminate pet turf odor and rejuvenate synthetic turf.

Professional Services
11-50
Founded 2010

Description

  • Design and optimize the end-to-end lead journey from acquisition traffic through lead nurturing to conversion.
  • Own the performance of lead generation campaigns across Google Ads, Meta Ads, and other PPC platforms.
  • Analyze campaign performance to improve lead quality, volume, CAC, and ROAS.
  • Lead and manage a distributed marketing team across PPC, SEO, design, automation, and CRM.
  • Assign tasks, set KPIs, coach team members, and keep work aligned with growth objectives.
  • Implement systems, SOPs, playbooks, and QA checklists to improve consistency and efficiency.
  • Oversee the launch, management, and optimization of paid media campaigns and marketing deliverables.
  • Own reporting dashboards and share weekly and monthly performance insights with leadership.
  • Collaborate with Sales and executive leadership to align on lead quality, budgeting, forecasting, and priorities.
  • Provide strategic input and final sign-off on creatives, landing pages, and tracking infrastructure.

Requirements

  • 5+ years of experience in digital marketing, including at least 3 years focused on PPC and ROI optimization.
  • Strong background in performance marketing for lead generation-driven business models.
  • Experience managing and scaling remote, cross-functional marketing teams.
  • Proficiency with Google Ads, Meta Ads, and analytics tools such as GA4 and Looker Studio.
  • Strong knowledge of SEO, marketing automation, CRM systems, and user journey mapping.
  • Familiarity with GoHighLevel, Monday.com, or similar tools.
  • Excellent leadership, project management, and communication skills.
  • Highly analytical, data-driven, and proactive approach to growth opportunities.
  • Deep familiarity with GoHighLevel logic, triggers, and snapshots is preferred.
  • Previous experience in a B2C startup environment is preferred.
  • Experience managing offshore teams and working asynchronously across time zones is preferred.
  • Background in media and landing page optimization, A/B testing, or SEO tools is preferred.

Benefits

  • Remote full-time role.
  • Monthly salary of $2,500 - $3,000.
  • Opportunity to lead a distributed team across multiple marketing functions.
  • Chance to own end-to-end growth strategy and directly influence revenue performance.

Interested in this position?

Apply directly on the company website

Apply Now

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