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Senior Growth Marketer (Labs)

38 minutes ago
Canada
Full-time
Senior
Growth Marketing Manager
Marketing and Growth
CSS Email Marketing Facebook Ads Google Ads HTML HubSpot LinkedIn Ads Mailchimp
Apply Now
Fullscript

Fullscript

Fullscript provides a platform that enables healthcare practitioners to create personalized supplement plans and recommend professional-grade supplements to their patients, enhancing patient care and treatment adherence through convenient ordering and ...

Health Care Providers & Services
251-1K
Founded 2011
$267M raised
View All Jobs 11

Description

  • Own lifecycle marketing initiatives that drive activation, engagement, retention, and growth across the Labs experience.
  • Build, launch, QA, and optimize campaigns across email, SMS, push notifications, in-app messaging, webinars, and educational content.
  • Develop onboarding and customer journey experiences that help practitioners quickly realize the value of Labs.
  • Partner with Product to develop messaging, positioning, and go-to-market strategies for new features, partnerships, and launches.
  • Design and execute growth experiments across lifecycle channels to improve conversion, engagement, and customer outcomes.
  • Use segmentation, personalization, and automation to deliver relevant communications throughout the customer lifecycle.
  • Partner with cross-functional teams to identify new growth opportunities and rapidly test ideas.
  • Capture customer stories, testimonials, and proof points to support product launches, marketing campaigns, and sales enablement.
  • Leverage AI tools and automation to improve campaign creation, workflows, and marketing efficiency.

Requirements

  • 5+ years of experience in a growth marketing role.
  • Experience owning customer lifecycle programs from strategy through execution.
  • Hands-on experience with marketing automation platforms such as Iterable, HubSpot, Marketo, Mailchimp, Braze, or similar.
  • Experience partnering closely with Product teams on launches, messaging, or go-to-market initiatives.
  • Strong understanding of segmentation, experimentation, personalization, and customer journey optimization.
  • Excellent project management skills and the ability to manage multiple priorities in a fast-paced environment.
  • Strong written communication skills and an eye for crafting compelling customer messaging.
  • A data-informed mindset with a passion for experimentation and continuous improvement.
  • Experience using AI and automation tools such as ChatGPT, Claude, Zapier, or n8n to improve workflows and productivity.
  • Familiarity with email deliverability and compliance best practices, including CASL, CAN-SPAM, and GDPR.
  • Experience with paid acquisition channels such as Google, Meta, or LinkedIn (bonus).
  • Basic HTML/CSS knowledge (bonus).
  • Experience working in HealthTech, SaaS, or another high-growth technology company (bonus).

Interested in this position?

Apply directly on the company website

Apply Now

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