VP of Member Growth

2 months ago
Full-time
Executive
Marketing and Growth
Maven Clinic

Maven Clinic

Maven Clinic provides a digital clinic that supports women and families through various paths to parenthood, including pregnancy, fertility, and infant care, while also helping organizations enhance employee retention and health outcomes.

Health Care Providers & Services
251-1K
Founded 2014
$293M raised

Description

  • Own member growth for Maven's core business and be accountable for enrollment targets and the revenue they generate.
  • Build and run the full enrollment engine from eligible population to enrolled and activated member.
  • Develop new strategies and partnerships to grow enrollments beyond existing optimization efforts.
  • Optimize the enrollment funnel using data, metrics, experimentation, and rapid diagnosis of performance gaps.
  • Partner with Client Success, Marketing, Product, Finance, Data, Clinical, Payer, Sales, and Operations to drive enrollment outcomes.
  • Hold cross-functional teams accountable to their operational KPIs and commitments in the enrollment process.
  • Lead and develop a small team while remaining hands-on in execution and day-to-day problem solving.
  • Work with Data and Finance on measurement, segmentation, attribution, forecasting, and unit economics.
  • Set strategy, build the plan, and act as a control tower across teams contributing to enrollment growth.

Requirements

  • 10+ years of experience driving growth, enrollment, acquisition, or revenue outcomes.
  • Proven track record of personally owning and hitting a number.
  • Experience in healthcare, benefits, marketplaces, consumer subscription, or similarly complex funnel environments (preferred).
  • Hands-on player-coach style with willingness to stay deeply involved in the details.
  • Strong quantitative ability to build and interrogate funnel models, size opportunities, and design experiments.
  • Ability to identify fundamentally new approaches to growth beyond incremental channel optimization.
  • Proven cross-functional leadership without direct authority over most partner teams.
  • Commercial instincts with understanding of revenue, targets, forecasting, and unit economics.
  • Comfort working in a fast-paced, mission-driven environment with high visibility and accountability.
  • Experience leading and developing a small team (preferred).

Benefits

  • Employer-covered health, dental, and insurance plan options.
  • Access to Maven's full platform and specialists, including mental health, reproductive health, family planning, and pediatrics care.
  • Whole-self care through wellness partnerships.
  • Hybrid work with in-office meals and work-together days.
  • 16 weeks of 100% paid parental leave plus a new parent stipend for employees with 1+ year of tenure.
  • Annual professional development stipend and access to a personal career coach.
  • 401(k) matching for US-based employees with immediate vesting.

Interested in this position?

Apply directly on the company website

Apply Now

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