CRO Specialist

2 weeks, 1 day ago
Part-time
Lead
Sales and Business Development
Workana

Workana

Workana: Leading Latam's freelance marketplace, connecting top talent with innovative projects for remote and freelance work.

Internet Software & Services
1K-5K
Founded 2012
$3M raised

Description

  • Analyze funnel performance to identify conversion bottlenecks and areas of underperformance.
  • Improve conversion rate, average order value, and overall funnel profitability.
  • Optimize offers, bundles, pricing structures, and upsell logic.
  • Build and improve post-purchase and upsell flows.
  • Review funnel and campaign data to understand what is driving or hurting performance.
  • Run tests, implement improvements, and monitor the results.
  • Diagnose why metrics are underperforming and apply strong judgment to optimization decisions.
  • Work closely with the existing funnel team and own the optimization strategy.
  • Proactively contribute ideas to improve both performance and process.
  • Grow into a leadership role managing the funnel team over time, if performance supports it.

Requirements

  • Proven experience in conversion rate optimization, ideally in e-commerce.
  • Hands-on experience with funnel builders such as Funnelish, ClickFunnels, or similar tools.
  • Strong understanding of conversion rate optimization, AOV optimization, offer and pricing structure, and upsells/post-purchase flows.
  • Good copy instincts or practical copywriting ability for funnel optimization.
  • Experience in health, beauty, or similar direct-response e-commerce niches is a strong plus.
  • Ability to take ownership and work with high autonomy.
  • Availability for some overlap with UK working hours.
  • Interest in a part-time role starting at around 20 hours per week with potential for full-time growth.

Benefits

  • Around 20 hours per week to start.
  • Clear opportunity to grow into a full-time position.
  • Performance-based bonuses.
  • Direct impact on revenue and business results.
  • High level of ownership and autonomy.
  • Investment in your development through courses and training.
  • Opportunity to grow into a broader specialist or leadership role over time.

Interested in this position?

Apply directly on the company website

Apply Now

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