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DIRECTOR OF GO-TO-MARKET (GTM) – SaaS (100% Remote outside of Canada)

2 weeks, 4 days ago
Brazil
Full-time
Lead
Product Marketing Manager
Sales and Business Development
Apply Now
Wishpond

Wishpond

Wishpond is a provider of all-in-one marketing solutions, offering tools for creating landing pages, contests, email campaigns, and more. With a team of experts, they help businesses grow by providing comprehensive online marketing services. Based in V...

Internet Software & Services
251-1K
Founded 2009
View All Jobs 16

Description

  • Own and lead go-to-market strategy and execution across SalesCloser.ai’s product portfolio.
  • Partner with Product to translate roadmap items and releases into positioning, messaging, and launch plans.
  • Work with Sales to support enablement through playbooks, talk tracks, training, and competitive insights.
  • Collaborate with Marketing to align campaigns, messaging, and content with product value and target segments.
  • Analyze market trends, customer insights, and the competitive landscape to shape GTM strategy and identify opportunities.
  • Define, track, and optimize GTM performance metrics such as adoption, pipeline impact, and revenue contribution.
  • Ensure cross-functional alignment and launch readiness before, during, and after product releases.
  • Build and manage GTM processes, timelines, and documentation.
  • Develop relationships with internal stakeholders, partners, and key customers.
  • Drive continuous improvement in how products are brought to market.

Requirements

  • 7 to 10 years of experience in GTM, product marketing, revenue strategy, or a related field, ideally in B2B SaaS.
  • Proven track record of leading cross-functional product launches with measurable business outcomes.
  • Strong understanding of SaaS sales cycles, customer journeys, and both product-led and sales-led growth models.
  • Experience with positioning, messaging, segmentation, and translating product capabilities into customer value.
  • Experience working closely with Product, Sales, Marketing, and Customer Success teams.
  • Strong analytical skills with the ability to use data to drive decisions.
  • Experience in market research and competitive analysis.
  • Highly self-motivated with strong collaboration and stakeholder management skills.
  • Ability to thrive in a fast-paced, high-growth environment.
  • Excellent written and verbal communication skills; fluent in English.
  • Willingness to work standard business hours based on Pacific Time.
  • Must provide your own workstation, computer, headset, and reliable high-speed internet connection.
  • Ability to complete background verification, including employment reference, criminal record, and credit checks, if required.
  • Must provide a valid government-issued photo ID during onboarding.
  • Knowledge of a second language is considered an asset.

Benefits

  • Fully remote role with flexibility to be based anywhere globally outside Canada.
  • Opportunity to work within or overlap Pacific Time hours.
  • Competitive compensation based on experience and proven abilities.
  • Comprehensive training program and regular performance reviews.
  • Great referral program with incentives and bonuses.
  • Product discounts for personal use in your own business.
  • Global, multicultural team environment.
  • Growth opportunities for personal development.

Interested in this position?

Apply directly on the company website

Apply Now

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