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Content Strategy & Creative Operations Lead

50 minutes ago
Ukraine
Lead
Content Strategist
Marketing and Growth
Digital Marketing Salesforce
Apply Now
Viseven

Viseven

Viseven specializes in providing advanced marketing technology solutions tailored for the life sciences and pharmaceutical industries, focusing on enhancing digital communication and marketing strategies to improve brand visibility and customer engagem...

Pharmaceuticals
501-1000
Founded 2009
View All Jobs 4

Description

  • Develop and execute a content strategy aligned with global GTM priorities and customer journey stages.
  • Identify content gaps and prioritize initiatives based on business impact and available resources.
  • Lead, develop, and allocate workload across the Content & Design team.
  • Establish scalable content-production processes, quality standards, and approval workflows.
  • Maintain consistent brand messaging and high content quality across channels.
  • Implement AI tools, automation, and content repurposing to improve efficiency.
  • Define, track, and optimize content performance metrics.
  • Partner with Growth and Marketing Operations to measure content impact on campaigns and pipeline.
  • Collaborate with Product Marketing, Regional Marketing, and Sales on market-focused assets and sales enablement materials.
  • Align messaging across websites, campaigns, product launches, and sales materials while managing stakeholder priorities.

Requirements

  • 7+ years of experience in B2B marketing, content strategy, creative operations, or a related field.
  • 3+ years in a people leadership role managing a multidisciplinary team.
  • Proven experience in enterprise B2B SaaS, complex technology solutions, or consultative B2B sales environments.
  • Experience developing content strategies aligned with customer journeys and GTM goals.
  • Deep understanding of demand generation, product marketing, buyer enablement, and digital marketing.
  • Hands-on experience managing content operations, resource planning, creative briefs, and quality assurance.
  • Ability to analyze marketing performance data and turn insights into operational decisions.
  • Experience partnering with cross-functional teams and senior leadership.
  • Strong prioritization, communication, and decision-making skills.
  • Advanced English proficiency, preferably C1, with confident written and verbal business communication.
  • Experience in Life Sciences, PharmaTech, HealthTech, or other highly regulated B2B industries (preferred).
  • Knowledge of pharmaceutical commercial and medical content, MLR review, localization, and omnichannel engagement (preferred).
  • Experience with ABM, complex enterprise buying processes, or international GTM strategies (preferred).
  • Experience implementing AI solutions for content creation and optimization (preferred).
  • Knowledge of Salesforce, marketing automation platforms, CMS/DXP, digital analytics tools, and content-performance dashboards (preferred).
  • Experience building or transforming Creative/Content Operations functions (preferred).

Interested in this position?

Apply directly on the company website

Apply Now

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