UpGuard

UpGuard is a cybersecurity ratings platform based in Sydney, Australia, specializing in third-party risk management and attack surface monitoring to prevent data breaches and enhance IT security.

Professional Services

Industrials

51-250 (150)

Founded 2012

$47M raised

18 open positions

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Senior Product Marketing Manager

3 months ago

Australia

Full-time

Senior

Product Marketing Manager

Product Management

Content Marketing Cybersecurity Generative AI Google Analytics HubSpot Mixpanel

Apply Now

UpGuard

UpGuard is a cybersecurity ratings platform based in Sydney, Australia, specializing in third-party risk management and attack surface monitoring to prevent data breaches and enhance IT security.

Professional Services

51-250

Founded 2012

$47M raised

View All Jobs 18

Description

Conduct market research and competitive analysis to identify trends, positioning, and growth opportunities.
Develop differentiated product positioning, value propositions, messaging, and user and buyer personas.
Partner with Product to uncover customer insights and inform product strategy.
Plan and execute launch campaigns for new products and features.
Collaborate with sales, customer success, and broader marketing teams on launch and campaign execution.
Create core sales and marketing assets such as pitch decks, product datasheets, and related content.
Serve as a subject matter expert for Sales and Marketing on the product line.
Represent UpGuard at industry events and conferences.
Support campaign execution with hands-on asset creation, including landing pages, screen recordings, and copy when needed.

Requirements

4+ years of product marketing experience in B2B SaaS.
Experience working on early-stage products and supporting early customer discovery.
Strong customer empathy and ability to understand customer pain points.
Ability to communicate effectively with product and executive stakeholders.
Comfortable taking a hands-on approach to campaign execution and content creation.
Data-driven mindset with experience using Google Analytics, HubSpot, and Mixpanel to inform decisions.
Interest in adopting and using AI tools to improve work.
Strong grasp of cybersecurity (preferred).
Familiarity with product-led go-to-market motions (preferred).
Experience at a growth-stage tech company (preferred).

Benefits

Monthly lifestyle subsidy for financial, physical, and mental wellbeing.
WFH setup allowance within the first 3 months.
$1,500 USD annual learning and development allowance.
Annual leave plus two additional UpGuardian leave days.
18 weeks of paid parental leave, regardless of parenting role.
Personal leave allowance, including sick and carer’s leave.
Fully remote working environment with no mandatory office attendance.
Top-spec laptop and hardware provided.
Subsidized personal device security and online privacy protection.
Paid access to generative AI tools to support work.

Interested in this position?

Apply directly on the company website

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