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Digital Marketing Manager

1 month ago
India
Full-time
Senior
Digital Marketing Manager
Marketing and Growth
Content Marketing Digital Marketing Email Marketing Looker Salesforce Social Media Marketing Tableau
Apply Now
Twilio

Twilio

Twilio is a cloud communication company that offers Communication APIs for SMS, Voice, Video, and Authentication, empowering developers to embed communication capabilities into their software applications globally.

Diversified Telecommunication Services
5K-10K
Founded 2008
View All Jobs 29

Description

  • Develop digital journeys and channel strategies for global and regional campaigns across APJ markets.
  • Partner with field, campaign, product marketing, and analytics teams to support regional demand generation.
  • Plan, execute, and optimize campaigns across search, display, paid social, email, programmatic, SEO, and account-based marketing.
  • Drive digital channel efficiency, scalability, documentation, and best practices.
  • Manage project priorities and ensure timely, accurate, high-quality delivery.
  • Monitor regional digital marketing trends and identify opportunities to test and scale new approaches.
  • Track, analyze, and report KPIs including CPL, ROAS, CTR, conversion rates, and engagement using GA4, Salesforce, Tableau, and Looker.
  • Develop trusted demand-creation reporting frameworks and provide actionable optimization insights.
  • Build and develop a high-performing regional demand creation team while advocating for local customer needs.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 5–8 years of digital marketing experience, preferably in B2B or technology across Asia Pacific.
  • Strong knowledge of SEM, SEO, paid media, social, email, programmatic, 6Sense, Demandbase, and content marketing.
  • Hands-on experience with analytics, CRM, and marketing automation platforms such as GA4, Marketo, and Salesforce.
  • Excellent project management skills with the ability to manage multiple priorities in a fast-paced environment.
  • Strong English communication and copy-editing skills.
  • Ability to adapt strategies for diverse regional markets and audiences.
  • Experience collaborating with global, regional, local marketing, and product teams.
  • Experience building or supporting teams and establishing systems for successful execution.
  • Role is remote and based in Karnataka, Tamil Nadu, Telangana, Maharashtra, or Delhi, India; occasional travel may be required.

Benefits

  • Remote-first work environment.
  • Competitive pay.
  • Generous time off.
  • Parental and wellness leave.
  • Healthcare benefits.
  • Retirement savings program.
  • Employee support for volunteering and charitable donations.

Interested in this position?

Apply directly on the company website

Apply Now

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