Senior Marketing Strategist

4 hours, 25 minutes ago
Full-time
Senior
Marketing and Growth
Stitch

Stitch

Stitch specializes in providing marketing services that assist marketers in leveraging Braze to enhance customer experiences through improved data management, orchestration, and messaging strategies.

Internet Software & Services
11-50
Founded 2022

Description

  • Assess clients’ martech environments, including capability gaps, integrations, technology debt, and platform utilization.
  • Develop multi-year martech adoption and activation roadmaps aligned with business and customer experience goals.
  • Create impact valuations, prioritization frameworks, ROI models, and executive-ready business cases for strategic recommendations.
  • Lead journey-mapping workshops and design lifecycle, trigger-based, and always-on experiences across email, SMS, push, and in-app channels.
  • Develop governance frameworks, testing roadmaps, maturity assessments, analytics architectures, and KPI frameworks.
  • Create segmentation, lifecycle-stage, and personalization strategies using first-party, behavioral, CDP, and CRM data.
  • Analyze performance data from platforms such as Braze, Salesforce Marketing Cloud, and Adobe Experience Platform to produce recommendations.
  • Advise VP and C-level stakeholders, participate in QBRs and EBRs, and support long-term client relationships.
  • Develop reusable internal methodologies, frameworks, assessment tools, and workshop guides.
  • Mentor Marketing Strategists, contribute to thought leadership, maintain 36+ billable hours per week, and travel up to 20%.

Requirements

  • 7+ years of experience in data-driven marketing strategy, CRM, martech consulting, or digital transformation.
  • Client-facing agency or consultancy experience.
  • Deep expertise in CRM roadmaps, customer journey mapping, lifecycle marketing, and omnichannel orchestration.
  • Hands-on experience with at least two enterprise martech platforms, such as Braze, Segment, Salesforce Marketing Cloud, Adobe Experience Platform, or Tealium.
  • Experience building and presenting multi-year roadmaps to senior stakeholders.
  • Experience facilitating executive discovery workshops, prioritization sessions, and strategic planning engagements.
  • Strong analytical skills, including working with large datasets, performance modeling, dashboards, reports, and experiment results.
  • Ability to design experimentation frameworks tied to business outcomes and participate credibly in composable martech architecture discussions.
  • Exceptional storytelling, executive presence, judgment, and ability to communicate complex topics to technical and executive audiences.
  • Specialized strategic experience in areas such as loyalty, data strategy, QSR, retail, or media and communications; net-new platform implementation experience preferred.
  • Experience with BI, analytics, experimentation, research tools, ClickUp, Slack, Google Suite, Braze, Segment, or Databricks.
  • Eligible to work in the United States, Canada, or United Kingdom without visa sponsorship.

Benefits

  • Flexible PTO and paid sick time.
  • Medical, dental, vision, and life insurance.
  • Monthly technology stipend.
  • Paid parental and bereavement leave.
  • Mental well-being support.
  • In-person onboarding during the first week at the Indianapolis headquarters.

Interested in this position?

Apply directly on the company website

Apply Now

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