Media Sales Executive

1 month, 2 weeks ago
Contract
Mid Level
Sales and Business Development
Sporty Group

Sporty Group

Sporty Group is a global consumer internet and media organization that specializes in digital and linear sports broadcasting, offering its leading free-to-air platform, SportyTV, which engages millions of users across multiple countries and continents.

Media
51-250
Founded 2013

Description

  • Sell advertising slots tied to tournament broadcast coverage, including on-air, broadcast, and digital media placements.
  • Identify, approach, and convert prospective advertisers, sponsors, and brand partners.
  • Develop bespoke advertising packages and proposals aligned to client objectives and budgets.
  • Manage the full sales cycle from prospecting through contract signature and fulfilment.
  • Collaborate with production and scheduling teams to ensure delivery of sold commercial inventory.
  • Maintain an active pipeline and consistently meet or exceed monthly, quarterly, and project revenue targets.
  • Design, promote, and sell subscription packages for live and on-demand tournament content.
  • Build go-to-market strategies for subscriber acquisition through digital campaigns, partnerships, and direct outreach.
  • Manage existing subscriber relationships and develop retention strategies to reduce churn.
  • Track and analyse subscription KPIs and provide regular reporting to senior management.

Requirements

  • Minimum 3 years of proven experience in media sales with a strong track record of hitting revenue targets.
  • Demonstrated ability to sell advertising or sponsorship in a broadcast and/or digital media environment.
  • Strong commercial acumen with experience structuring, negotiating, and closing complex deals.
  • Excellent verbal and written communication skills in English.
  • Self-motivated, target-driven, and highly organised with the ability to manage multiple accounts simultaneously.
  • Proficiency with CRM tools and Microsoft Office or Google Suite.
  • Valid driver's licence and willingness to travel within South Africa as required.
  • Experience in sports media sales, including broadcast rights, sports sponsorships, or stadium/event advertising, is preferred.
  • Familiarity with subscription-based or OTT platform sales and marketing is preferred.
  • Relevant tertiary qualification in Marketing, Business, Communications, or a related field is preferred.

Benefits

  • Competitive salary with individual performance-based quarterly bonuses.
  • 20 days annual leave plus public holidays.
  • Flexible working hours, with core hours of 10am–3pm in your local time zone.
  • South African employment contract.
  • Referral bonuses and flash bonuses.
  • Top-of-the-line equipment.
  • Annual company retreats for internal networking opportunities.

Interested in this position?

Apply directly on the company website

Apply Now

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