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Junior Marketing Analyst - Comms

3 weeks, 3 days ago
Mexico
Full-time
Junior
Data Analyst
Data Science and Analytics
Affiliate Marketing AWS BERT CI/CD CRM Docker Email Marketing Feature Engineering GitLab Go GPT Kubernetes LLM Machine Learning NLP SEO SQL
Apply Now
Sezzle

Sezzle

Sezzle is a payments company revolutionizing the buy now, pay later experience with interest-free installment plans, empowering consumers and merchants alike.

Diversified Financial Services
251-1K
Founded 2016
View All Jobs 197

Description

  • Build, launch, and iterate on campaigns and canvases in Braze across email, push, SMS, and in-app channels.
  • Audit existing consumer journeys to identify engagement gaps, drop-off points, and missed messaging opportunities.
  • Develop segmentation strategies and personalized communications that improve activation, engagement, and retention.
  • Design, execute, and interpret A/B tests, then translate results into actionable recommendations.
  • Maintain performance dashboards and reporting frameworks for campaign analysis.
  • Track and analyze KPIs including DAU, ARPDAU, LTV per user, open rates, click rates, and conversion.
  • Manage the marketing CRM tool to develop new and innovative use cases for the team.
  • Write SQL queries to investigate issues and campaign results using internal data.
  • Identify opportunities to apply AI tools and automation across marketing workflows, from copy generation to QA and performance analysis.
  • Partner with marketing, product, data, and engineering teams to align on tooling decisions and support implementation.

Requirements

  • Hands-on experience building or implementing AI tools, agents, or automation in a professional setting.
  • Strong analytical skills with experience working with data, running queries, and presenting findings with context.
  • Experience in consumer marketing operations, CRM platforms such as Braze, or marketing technology stacks; Braze experience is a plus.
  • Ability to identify process inefficiencies and develop structured, scalable solutions.
  • Excellent written and verbal communication skills with the ability to explain technical concepts to non-technical teammates.
  • Basic project management skills and the ability to stay organized, proactive, and reliable with deadlines.
  • Experience with segmentation, A/B testing, and performance reporting.
  • Strong experience in data visualization tools and SQL.
  • Background in computer science, analytics, engineering, AI, or related fields; exposure to business, marketing, finance, or related fields is also relevant.
  • Previous internships or academic projects involving campaign management, marketing analytics, and content creation are preferred.
  • Professional, academic, or personal projects that demonstrate creative use of AI to create efficiencies.
  • Experience building AI-first platforms or internal products from scratch, including early architectural decisions (preferred).
  • Strong foundation in machine learning and data science principles, including supervised/unsupervised learning, feature engineering, model evaluation, and statistical inference (preferred).
  • Experience with transformer architectures such as BERT or GPT, including attention mechanisms, tokenization, and fine-tuning strategies (preferred).
  • Experience developing AI-assisted or agentic systems that interact with tools, data, or workflows (preferred).
  • Familiarity with embeddings, similarity search, and vector databases such as Pinecone, Weaviate, or pgvector (preferred).
  • Experience with NLP techniques such as text classification, named entity recognition, semantic search, and information extraction (preferred).
  • Familiarity with cloud-native development using AWS (preferred).
  • Understanding of prompt engineering, retrieval-augmented generation (RAG), and LLM application patterns (preferred).
  • Experience with containerized systems and orchestration tools such as Docker and Kubernetes (preferred).
  • Exposure to CI/CD pipelines and modern development workflows such as GitLab (preferred).
  • Experience with Golang is a plus, or willingness to learn.
  • Experience with Braze or similar consumer-facing CRM platforms and/or B2C digital marketing channels such as affiliate, CTV, paid social, paid search, GEO/SEO, or DSP (preferred).

Benefits

  • Remote full-time role.
  • Opportunity for continued growth and increased ownership within a rapidly growing team.
  • Work in a fast-paced, dynamic environment at a growing fintech company.
  • Exposure to cutting-edge AI and automation initiatives within marketing workflows.

Interested in this position?

Apply directly on the company website

Apply Now

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