Sr. Performance Marketing Manager, Affiliates & Lead Buy Content Syn

19 hours ago
Full-time
Senior
Marketing and Growth
Samsara

Samsara

Samsara pioneers the Connected Operations Cloud, offering AI safety programs, real-time visibility, and integrations for industries to enhance efficiency, safety, and sustainability globally.

IT Services
1K-5K
Founded 2015

Description

  • Build and manage the affiliate program, including partner recruitment, onboarding, activation, and co-marketing development.
  • Define commission structures, incentive tiers, and program terms in collaboration with Finance and Legal.
  • Monitor affiliate traffic quality, conversion rates, and attribution to prevent fraud and ensure compliance.
  • Manage third-party lead vendors and demand generation partners, including contract negotiation and performance reviews.
  • Define and enforce lead qualification criteria with Sales and Marketing Operations.
  • Track lead quality, acceptance rates, CPL, and vendor performance, and optimize vendor mix accordingly.
  • Plan and execute content syndication campaigns across existing and new vendors.
  • Select, package, and target content assets for top- and mid-funnel syndication goals.
  • Own reporting across affiliate, lead buy, and syndication channels, including CPL, cost per MQL, pipe:spend, and pipeline contribution.
  • Maintain budget tracking and pacing, ensure proper UTM tagging and CRM attribution, and present performance insights to marketing leadership.

Requirements

  • 5+ years of hands-on experience with performance marketing programs.
  • Proven experience managing affiliate programs in PartnerStack is a plus.
  • Experience working with high-growth SaaS products.
  • Deep understanding of the B2B sales funnel.
  • Familiarity with the B2B MarTech stack, including Salesforce and Marketo.
  • Results-oriented and data-driven approach to decision-making and roadmap prioritization.
  • Proven ability to build performance marketing channels from the ground up and scale paid spend.
  • Strong interpersonal and communication skills across technical and creative teams.
  • High ownership and accountability with experience managing multiple stakeholders and projects simultaneously.
  • Bachelor's degree.

Benefits

  • Annual base salary of $99,662.50 to $167,500 USD.
  • Eligible for an initial RSU grant with no vesting cliff.
  • Ongoing equity refresh opportunities tied to performance, subject to plan terms and conditions.
  • Above-market total compensation, including base salary, performance-based bonus or variable pay, and equity for eligible roles.
  • Flexible, employee-led remote work model.
  • Professional development stipend.
  • Comprehensive health plans.
  • Parental leave plans.

Interested in this position?

Apply directly on the company website

Apply Now

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