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Senior Performance Marketing Manager - EMEA

1 week, 4 days ago
United Kingdom
Full-time
Senior
Digital Marketing Manager
Marketing and Growth
Affiliate Marketing Google Ads Google Tag Manager Salesforce
Apply Now
Samsara

Samsara

Samsara pioneers the Connected Operations Cloud, offering AI safety programs, real-time visibility, and integrations for industries to enhance efficiency, safety, and sustainability globally.

IT Services
1K-5K
Founded 2015
View All Jobs 353

Description

  • Develop and execute a data-driven customer acquisition and expansion strategy across paid search, paid social, and other performance channels.
  • Own end-to-end campaign strategy and execution, from ideation and audience targeting to trafficking, creative optimization, and performance analysis.
  • Adapt and localize global performance strategies for specific EMEA markets, including tailoring campaigns to regional market dynamics and buyer behaviors.
  • Experiment with new channels to identify and scale new growth opportunities.
  • Use A/B testing and experimentation to improve ad creative, audience targeting, and bidding strategies.
  • Leverage performance data to guide keyword selection, ad copy, creative development, campaign structure, and bidding approaches.
  • Analyze campaign results, present findings, and implement recommendations to improve performance and uncover new growth opportunities.
  • Partner with Sales, Marketing Ops, Demand Generation, Field Marketing, Customer Marketing, Brand Marketing, and the EMEA Marketing team on integrated campaigns.
  • Champion Samsara’s cultural principles while helping scale the company globally and across new offices.

Requirements

  • 5+ years of hands-on experience with paid search and/or paid social.
  • Programmatic display, ABM, affiliate, and landing page optimization experience is a plus.
  • Experience managing high-growth performance budgets across a fragmented multi-market landscape such as UKI, DACH, France, and Benelux.
  • Experience building campaigns and ads in platform-native tools such as Google Ads, Microsoft Ads, LinkedIn, Facebook, and 6sense.
  • Experience with high-growth SaaS products and a strong understanding of the B2B sales funnel.
  • Familiarity with the B2B MarTech stack, including Salesforce and Marketo.
  • Experience trafficking ads, implementing tags in Google Tag Manager, and understanding server-side tracking and first-party data strategies.
  • Results-oriented and data-driven, with the ability to use both qualitative and quantitative insights to guide decisions.
  • Proven ability to build performance marketing channels from the ground up and scale them to high paid spend.
  • Strong interpersonal and communication skills with the ability to collaborate across technical and creative teams.
  • High ownership and accountability, with experience managing multiple stakeholders and projects simultaneously.
  • Bachelor’s degree.
  • Experience working with both SMB and enterprise segments is highly valued.
  • Deep understanding of B2B attribution models and the non-linear buyer journey is preferred.

Benefits

  • Above-market total compensation, including base salary, performance-based bonus/variable pay, and equity for eligible roles.
  • Flexible, employee-led remote working model.
  • Comprehensive health plans.
  • Parental leave plans.
  • Professional development stipend.
  • Opportunity for above-market compensation for top performers.
  • Support for in-person, hybrid, or fully remote work depending on role requirements.

Interested in this position?

Apply directly on the company website

Apply Now

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