Senior Analyst, Marketing Analytics

17 minutes ago
Full-time
Senior
Data Science and Analytics
Remote

Remote

Global HR Solutions & Employment Tools for Distributed Teams | Remote Hire international talent in minutes. Remote is the most disruptive global payroll, tax, HR and compliance solution for distributed teams. The easier way to employ internationally 🌍....

Professional Services
251-1K
Founded 2019
$496M raised

Description

  • Lead the development and refinement of multi-touch attribution models across marketing and top-of-funnel channels.
  • Build reporting frameworks for non-paid marketing performance, including organic reach, brand sentiment, and share of voice.
  • Drive annual and quarterly marketing planning and forecast investment needs with data-backed budget recommendations.
  • Develop and maintain projected lifetime value models to support acquisition and retention strategy.
  • Analyze the full B2B funnel from awareness through closed-won revenue to identify friction points and growth opportunities.
  • Partner with Revenue Operations to maintain data integrity and ensure HubSpot and Salesforce remain a single source of truth.
  • Serve as a technical lead and mentor senior analysts while setting analytical standards across the team.
  • Translate complex data structures into clear narratives for executives and marketing stakeholders.

Requirements

  • Extensive experience in marketing analytics, preferably in B2B SaaS or high-growth enterprise environments.
  • Proven experience designing and driving multi-touch attribution models for marketing and other top-of-funnel streams.
  • Deep understanding of non-paid marketing areas such as organic growth, brand health, and share of voice.
  • Experience working across the full technical stack, from Snowflake to dbt and BI tools.
  • Experience with CRM and automation systems such as Salesforce and HubSpot.
  • Experience with modern BI tools such as Sigma, Tableau, or Looker.
  • Ability to communicate complex data clearly to executives and lead strategic discussions.
  • Professional fluency in written and spoken English.
  • Strong automation and AI capabilities are expected.
  • Remote work experience is a plus, but not required.

Benefits

  • Annual salary range of $52,600 to $147,950 USD for this full-time position.
  • Fair, unbiased compensation with pay equity and above-local-rate pay.
  • Work from anywhere with fully remote employment.
  • Flexible paid time off.
  • Flexible working hours with an async work culture.
  • 16 weeks of paid parental leave.
  • Mental health support services.
  • Stock options.
  • Learning budget, home office budget, IT equipment, and funding for local social events or co-working spaces.

Interested in this position?

Apply directly on the company website

Apply Now

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