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CRM & Lifecycle Marketing Manager (Part-Time)

8 hours, 13 minutes ago
South Africa
Part-time
Mid Level
Email Marketing Manager
Marketing and Growth
CRM Email Marketing HubSpot Salesforce
Apply Now
Remote Recruitment

Remote Recruitment

REMOTE RECRUITMENT is a remote jobs recruitment agency that assists UK based companies with finding the best talent for their needs. We operate as a full service employment agency providing recruitment/staffing for the following specialist fields: Mark...

Professional Services
11-50
Founded 2018
View All Jobs 84

Description

  • Take full ownership of the CRM ecosystem and customer database.
  • Audit existing CRM systems and databases and develop a long-term CRM and lifecycle marketing strategy.
  • Improve database quality, structure, integrity, hygiene, and data accuracy.
  • Build and manage customer segmentation frameworks based on business, value, behavior, and lifecycle data.
  • Design and manage lead scoring models to identify high-intent prospects.
  • Develop and optimize automated customer journeys across enquiry, nurturing, onboarding, retention, upsell, renewal, and reactivation stages.
  • Plan, coordinate, and launch campaigns across email, SMS, marketing automation workflows, and behavior-triggered sequences.
  • Collaborate with marketing, sales, copywriters, and designers to improve engagement and conversion performance.
  • Monitor, analyze, and optimize campaign and CRM performance using key metrics and reporting.
  • Provide data-driven recommendations to continuously improve customer engagement and revenue generation.

Requirements

  • Minimum of 4 years' experience in CRM, lifecycle marketing, marketing automation, or customer journey management.
  • Proven experience developing and managing CRM strategies that drive measurable business outcomes.
  • Strong understanding of CRM strategy, customer lifecycle marketing, lead nurturing, lead scoring, customer segmentation, marketing automation, email marketing, data management, campaign optimization, reporting, and analytics.
  • Experience building automated customer journeys and conversion-focused campaigns.
  • Strong analytical and problem-solving skills.
  • Ability to work independently and take ownership of projects.
  • Reliable laptop or desktop computer.
  • Stable, high-speed internet connection.
  • Experience using Keap, GoHighLevel, HubSpot, Salesforce, ActiveCampaign, Odoo, or similar CRM and marketing automation systems is highly advantageous.
  • Experience within coaching, education, events, SaaS, digital marketing, or entrepreneurial growth businesses is highly beneficial.

Benefits

  • Approximately 15 hours per week, around 3 working days per week.
  • Flexible working hours.
  • Fully remote position.
  • Long-term opportunity with significant growth potential.

Interested in this position?

Apply directly on the company website

Apply Now

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