Senior Media Buyer | Lead Gen - Remote - Day Shift

4 weeks, 2 days ago
Full-time
Senior
Marketing and Growth

Reef / Hire with Reef

Reef is a remote hiring and recruitment business that helps companies hire pre-vetted offshore B2B sales talent quickly, typically within 14 days. It focuses on roles such as BDRs, SDRs, appointment setters, account executives, sales admins, sales managers, and head of partnerships, and markets savings versus local SDRs with placement and replacement guarantees.

Design Services
11-50

Description

  • Own the day-to-day Meta ads operation across a full book of 15-20 lead generation clients.
  • Launch, scale, and pause campaigns based on performance to optimise for CPL.
  • Manage media buying execution and contribute to creative strategy for lead generation accounts.
  • Produce static ads in Canva and brief creative concepts to the content team.
  • Monitor account performance, identify issues quickly, and prioritise the highest-leverage actions.
  • Prepare weekly Loom walkthroughs and client reports that clearly explain account performance and next steps.
  • Maintain dashboards, documentation, and reporting workflows for each account.
  • Collaborate with the content and video team while owning ad account execution.
  • Brief in new creative proactively before accounts become fatigued.
  • Work independently to manage the full client book with minimal oversight.

Requirements

  • 3-5 years of hands-on experience running Meta ads for lead generation businesses.
  • Expert-level proficiency in Meta Ads Manager, including pixel setup, conversions API, attribution, custom audiences, and lookalikes.
  • Property or service-based lead generation experience is highly preferred.
  • Proven track record of hitting and maintaining CPL targets across multiple accounts.
  • Strong diagnostic thinking and the ability to identify what is driving performance differences between campaigns.
  • Confident producing static ads in Canva and briefing creative ideas to a content team.
  • Understanding of how creative connects to landing pages and broader funnel performance.
  • Comfortable recording weekly Loom walkthroughs that tell the story of an account.
  • Excellent spoken and written English with strong, proactive communication skills.
  • Available full-time Monday to Friday with Melbourne business hour overlap.
  • Responsive on Slack during working hours and active in daily standups and Friday team wrap-ups.
  • Fast and reliable internet connection, your own suitable laptop or desktop, a quiet working environment, and a good-quality microphone or headset.

Benefits

  • Compensation of $2,000-$3,000 AUD per month, depending on experience and output quality.
  • Rate review at 90 days based on CPL performance, reporting quality, account ownership, and client feedback.
  • Top-of-band pay of $3,000 AUD reserved for strong senior operators meeting CPL targets with minimal oversight.
  • Direct engagement with an established Australian marketing agency with a stable, growing client base.
  • A craft-focused role with real ownership of accounts.
  • Clear progression path to media department lead as the agency scales.
  • Stable full-time income with predictable hours.
  • Access to other job opportunities through the Reef network.

Interested in this position?

Apply directly on the company website

Apply Now

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