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Product Marketing Manager - RevolutionEHR

1 month, 1 week ago
United States
Full-time
Senior
Product Marketing Manager
Sales and Business Development
Asana Content Marketing CRM HubSpot Salesforce
Apply Now
PracticeTek

PracticeTek

PracticeTek is an innovative software and services company empowering healthcare clinics in the retail healthcare market with solutions that enhance patient experiences and streamline clinic operations.

Health Care Providers & Services
51-250
Founded 2020
View All Jobs 12

Description

  • Own and continuously refine ICP definitions and buyer personas for enterprise segments.
  • Develop and execute a go-to-market strategy aligned to revenue targets and growth objectives.
  • Lead targeted, data-driven campaigns to drive pipeline, revenue, and market expansion.
  • Partner with Sales and Performance Marketing to design and execute account-based marketing strategies.
  • Build strategic partnerships that co-develop marketing initiatives and expand reach.
  • Translate customer and partner insights into clear messaging for enterprise audiences.
  • Create creative briefs and work with Marketing Operations to deliver sales enablement assets.
  • Support complex sales cycles with customized content that advances deals and reduces friction.
  • Own the strategy, execution, and ROI tracking of integrated multi-channel campaigns.
  • Create enterprise-focused content such as case studies, webinars, and testimonials.
  • Launch and scale peer-driven and community-led programs to influence enterprise buyers.
  • Contribute to scalable go-to-market playbooks and identify new acquisition channels.
  • Partner cross-functionally with Sales, Product, Performance, and Content teams to align messaging and optimize campaigns.
  • Track performance, pipeline contribution, and ROI to continuously refine strategy and execution.

Requirements

  • 6+ years of B2B SaaS marketing experience.
  • Healthcare experience preferred.
  • Experience supporting enterprise or account-based marketing (ABM) strategies.
  • Ability to collaborate with Sales on complex, multi-stakeholder deals.
  • Proven success executing integrated marketing campaigns that drive pipeline and revenue.
  • Strong understanding of B2B buying groups and long sales cycles.
  • Excellent cross-functional collaboration and stakeholder management skills.
  • Experience with marketing automation, CRM, and project management tools, including HubSpot, Salesforce, and Asana.
  • Highly organized, data-driven, and able to manage multiple priorities.
  • Strong written and verbal communication skills with the ability to translate complex ideas into clear messaging.

Benefits

  • Comprehensive health, dental, and vision coverage.
  • Wellness benefits supporting physical, mental, and lifestyle health.
  • Flexible paid time off, sick time, and company holidays.
  • 401(k) plan with company match.
  • Remote work options, with a hybrid schedule available in Las Vegas, NV; Green Bay, WI; and San Diego, CA.
  • Potential eligibility for bonuses or equity.
  • Salary range of $113,000 to $148,000.

Interested in this position?

Apply directly on the company website

Apply Now

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