Playlist

Playlist is a music-based website and mobile app that allows users to search, create, and share custom playlists with friends. With a fully licensed, ad-supported streaming service, Playlist combines music and messaging for unprecedented engagement, pi...

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Consumer Discretionary

11-50 (15)

2 open positions

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Lead Product Marketing Manager

2 weeks ago

United States

Full-time

Lead

Product Marketing Manager

Product Management

Email Marketing

Apply Now

Playlist

Media

11-50

View All Jobs 2

Description

Lead go-to-market strategy for strategic launches, including positioning, messaging, content, and rollout planning from end to end.
Develop scalable content tailored to business owners and decision-makers.
Create and manage customer-facing communications across in-product messaging, email, release notes, and related channels.
Equip Sales and Success teams with assets, training, and narratives that support adoption and growth.
Use qualitative and quantitative research to shape messaging, validate decisions, and identify new opportunities.
Analyze data to inform strategy, test hypotheses, and iterate on messaging and launch approaches.
Partner cross-functionally with Product, Sales, Enablement, Pricing, and other teams to align on launch goals and outcomes.
Bring clarity and momentum to complex, multi-stakeholder projects while keeping workstreams on track.
Support additional team and business needs as assigned.

Requirements

8+ years of product marketing experience for SaaS or B2B tech, including ownership of launches end to end.
A strong portfolio demonstrating the ability to translate complex ideas into clear content such as decks, videos, landing pages, or blogs.
Confident, precise communication skills, including the ability to write for impact and present to executives.
Proven experience enabling Sales and Success teams with effective content and training.
Experience collaborating across technical and non-technical teams with clear two-way communication.
Analytical mindset with the ability to interpret data, test hypotheses, and use insights to guide strategy and messaging.
Comfort working in ambiguity and adapting to shifting priorities with agility and optimism.
Strong project management skills and the ability to keep multiple workstreams moving.
Deep empathy for customers and a passion for building meaningful products and experiences.
Nice to have: experience marketing payments or fintech products and partnering with international teams on multi-region launches.

Benefits

Base salary range in the United States: $131,275 to $175,000.
Total compensation may include a performance bonus.
Total compensation may include benefits and other applicable incentive compensation plans.
Competitive, transparent, fair, and equitable compensation philosophy.
Compensation is determined in part by skill set, depth of experience, certifications, and work location.

Interested in this position?

Apply directly on the company website

Apply Now

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