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Digital Marketing Manager

16 hours, 27 minutes ago
Bahrain, United States, Oman, Qatar, United Arab Emirates
Full-time
Lead
Digital Marketing Manager
Marketing and Growth
Content Marketing CRM Digital Marketing Email Marketing Facebook Ads Google Ads Google Analytics HubSpot LinkedIn Ads Salesforce SEO Social Media Marketing
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Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023
View All Jobs 581

Description

  • Develop and execute a comprehensive B2B marketing strategy aligned with company growth goals.
  • Own the full marketing funnel from awareness and demand generation through lead nurturing and conversion.
  • Partner with leadership and sales teams to align marketing initiatives with revenue objectives.
  • Build, manage, and mentor marketing resources, agencies, or contractors as needed.
  • Lead and optimize multi-channel campaigns across paid media, SEO, outbound, email, social media, partnerships, and content.
  • Manage budgets and allocate spend strategically to maximize ROI and efficiency.
  • Oversee campaign messaging, positioning, and creative direction to maintain brand consistency.
  • Track, analyze, and report on performance metrics such as CAC, CPL, ROAS, conversion rates, MQLs, SQLs, traffic, and revenue attribution.
  • Build dashboards and reports using tools such as HubSpot, Google Analytics, and Looker Studio.
  • Collaborate with content, design, technical, sales, operations, and product stakeholders to support marketing execution and broader go-to-market priorities.

Requirements

  • Proven experience in B2B marketing leadership roles such as Head of Marketing, Growth Lead, or Senior Marketing Manager.
  • Demonstrated success driving measurable growth through paid ads, outbound marketing, SEO, and organic channels.
  • Strong understanding of marketing tools and platforms including LinkedIn Ads, Google Ads, Meta Ads, HubSpot, analytics tools, and outbound systems.
  • Experience balancing strategic planning with hands-on campaign execution.
  • Strong analytical mindset with experience interpreting performance data and optimizing campaigns accordingly.
  • Excellent leadership, communication, and project management skills.
  • Experience leading marketing functions in B2B service-based, SaaS, or professional industries is preferred.
  • Background in account-based marketing (ABM) or performance-driven demand generation is preferred.
  • Familiarity with CRM and automation platforms such as HubSpot, Salesforce, or Marketo is preferred.
  • Experience managing cross-functional marketing teams or external agencies is preferred.

Interested in this position?

Apply directly on the company website

Apply Now

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