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Copywriter

5 hours, 35 minutes ago
Pakistan
Full-time
Junior
Content Writer
Marketing and Growth
Email Marketing Facebook Ads Google Ads HubSpot LinkedIn Ads Mailchimp SEO
Apply Now
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023
View All Jobs 395

Description

  • Write high-converting landing pages, sales pages, and lead-generation funnels.
  • Develop messaging across TOFU, MOFU, and BOFU stages of the funnel.
  • Improve headlines, offers, calls to action, and conversion flows.
  • Collaborate with designers to align copy with visual execution.
  • Write cold emails, nurture sequences, newsletters, and promotional campaigns.
  • Create lifecycle messaging for acquisition, retention, and re-engagement.
  • Optimize subject lines, hooks, CTAs, and email flows.
  • Write conversion-focused ad copy for Meta, Google, LinkedIn, and other paid channels.
  • Develop hooks, angles, headlines, and messaging variations for testing.
  • Conduct audience and competitor research and support SEO-aware website and landing page copy.
  • Analyze engagement and conversion performance and iterate based on data.
  • Participate in A/B testing and CRO efforts across copy and messaging.

Requirements

  • 3+ years of copywriting, direct-response, or conversion marketing experience.
  • A strong portfolio featuring landing pages, emails, ads, or funnel copy.
  • Experience writing for B2B and/or B2C audiences.
  • Strong understanding of direct-response and conversion copywriting.
  • Excellent written English.
  • Ability to adapt voice and messaging across industries.
  • Understanding of metrics such as CTR, CVR, open rates, and conversions.
  • Comfort managing multiple projects in a remote environment.
  • HubSpot, Klaviyo, Mailchimp, or GoHighLevel experience is preferred.
  • Paid advertising campaign experience is preferred.
  • SEO and search-intent knowledge is preferred.
  • A/B testing and CRO experience is preferred.
  • Experience in e-commerce/DTC, SaaS, healthcare, fitness, restaurant, or local services is preferred.
  • UGC or VSL scriptwriting experience is preferred.
  • Experience using AI-assisted copywriting workflows is preferred.

Benefits

  • Full-time remote position.
  • Compensation of $1,300–$1,600 USD per month.

Interested in this position?

Apply directly on the company website

Apply Now

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